Leads strategic media planning and business solutions for client accounts, translating marketing goals into integrated media strategies. Oversees campaign reporting, presentations, workflow, client relationships, account deliverables, billing accuracy, and team performance. Manages and develops media professionals, provides feedback and coaching, collaborates with internal teams and agency partners, and serves as a senior strategic voice for clients.

Supervises a media strategy team while translating client goals into strategic media solutions, leading research, developing recommendations and presentations, and overseeing campaign wrap-up reporting. Manages junior employees through coaching, goal setting, training, and performance development. Builds client and internal relationships, leads status calls, anticipates client needs, and partners with investment teams to ensure successful campaign execution.

Lead West Coast entertainment clients and teams, originate and win new business, and build scalable branded-content, financing, and proprietary entertainment tech products. Drive strategy, operational excellence, profitability, and commercialization of innovation while acting as a founder-level leader within the agency.