Top Marketing Manager Jobs in Los Angeles, CA

Own paid media strategy and execution across Meta, Google, TikTok, and emerging channels. Manage campaign architecture, budgets, bidding, product feeds, creative testing, reporting, attribution, and incrementality testing. Build dashboards, forecast budgets with Finance, and partner with Ecommerce, Retention, Brand, and Merchandising on launches and promotions. Evaluate vendors and optimize acquisition and retargeting performance using ROAS, CAC, MER, and contribution metrics.

Hands-on performance marketing role responsible for planning, launching, and optimizing paid media and ABM campaigns across social, video, programmatic, and emerging channels. The role manages budgets, vendors, creative testing, audience activation, measurement, and campaign optimization to build awareness, generate demand, engage buying groups, and increase pipeline. It partners closely with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing.

Lead and scale multi-channel lifecycle marketing programs across email, SMS, and push. Develop personalized campaigns, journeys, segmentation, experiments, and reporting to improve patient and provider engagement. Collaborate cross-functionally with Product, Engineering, Operations, and Support teams while using analytics and A/B testing to optimize performance across B2B and D2C audiences.

Own North American regional field marketing and account-based marketing programs for mid-market audiences. Plan and execute trade shows, roadshows, roundtables, virtual events, direct mail, and ABM initiatives while partnering with sales and marketing teams. Manage lead capture, follow-up, sales enablement, campaign performance, pipeline conversion, and ROI analysis. The role requires approximately 40% travel and use of AI tools for research, planning, and analysis.

Own and scale Tufin’s channel and partner marketing across VAR, distributor, and technology alliance ecosystems. Responsibilities include partner campaigns, co-marketing, enablement materials, MDF administration, partner communications, portal management, certifications, deal registration, co-sell programs, and funnel reporting. The role partners with channel sellers, field marketing, product marketing, sales, and leadership to increase partner engagement, awareness, and partner-generated pipeline.

Own strategy, execution requirements, performance, and optimization for revenue-focused lifecycle marketing motions, including PLG, PQL conversion, cross-sell, expansion, and reactivation. Develop customer journeys, messaging, audiences, sequencing, and success measures; align Product Marketing, Product, Sales, Legal, Analytics, and Marketing Operations; track pipeline and revenue outcomes; and optimize campaigns through testing, attribution, and data-driven insights.

Own campus acquisition and enrollment marketing across 50+ higher-education partners. Build term playbooks, campaigns, email and SMS programs, campus toolkits, events, student communities, and advocate networks. Track sign-ups by channel, optimize conversion and retention, manage event and campaign investments, and use AI to scale execution. The role partners with higher-education teams and campus stakeholders to increase course enrollment and improve fill rates.

Own global B2B lifecycle and email marketing across prospect and merchant journeys. Develop personalized nurture, onboarding, adoption, retention, churn prevention, and winback programs across North America, the UK, and APAC. Lead email testing, segmentation, AI-enabled personalization, product go-to-market campaigns, reporting, and revenue-impact measurement. Partner with Sales, Product, Content, Revenue Operations, Partnerships, Compliance, and regional teams to improve merchant acquisition, activation, engagement, transaction volume, and lifetime value.

Own global B2B lifecycle and email marketing for Afterpay and Cash App merchants. Develop personalized prospect, onboarding, adoption, retention, churn-prevention, and winback journeys across regions. Lead email testing, segmentation, AI-enabled personalization, product launches, reporting, and cross-functional collaboration with Sales, Product, Content, Partnerships, and Compliance to increase pipeline, transaction volume, engagement, and retention.

Own global product marketing strategy for Snap’s measurement solutions, focusing on first-party measurement and supporting signal and third-party solutions. Shape product roadmaps using advertiser feedback, industry trends, and competitive insights; define positioning, messaging, and thought leadership; and lead go-to-market launches in partnership with Product, Engineering, Sales, Marketing Science, Solutions Engineering, and Customer Support.

Manages global delivery and trafficking of creative marketing assets across campaigns, markets, and channels. Establishes standardized workflows, governance, metadata, naming, repository, receipt, and escalation practices. Partners with creative, regional marketing, localization, DAM, technology, agencies, and planning teams to coordinate high-volume deliverables, monitor capacity and risks, improve asset findability, reduce defects and rework, and increase speed to market.

Manages global marketing asset versioning, localization, production coordination, trafficking, repository governance, and delivery across central and regional teams. Coordinates schedules, dependencies, approvals, metadata, and operational handoffs for static and video assets. Establishes workflows, SOPs, standards, and process improvements while providing visibility into asset readiness, risks, and campaign deliverables. Partners with creative, production, media management, and regional marketing stakeholders to ensure assets are accessible and ready for activation.

Lead global mid-market B2B marketing for Snap's Small and Medium Customers: define strategy, manage a team, run integrated demand-generation campaigns (events, partner marketing, paid media, sales enablement), partner with Sales/Growth, use data to optimize leads and conversion, and align cross-functionally to drive acquisition, retention, and pipeline growth.

Execute multi-channel B2B marketing for a fintech SaaS: run ABM tactics, manage HubSpot, content and asset library, execute events/trade shows, support sales enablement, track marketing metrics and budgets.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.

Leads Munchkin’s Feeding category marketing strategy across Formula, Cups, Mealtime, and Bottles. Owns the annual business plan, category growth, positioning, integrated campaigns, innovation commercialization, omnichannel retail execution, social and influencer marketing, investment optimization, and agency leadership. Manages one direct report and leads cross-functional teams across product innovation, sales, commerce, insights, creative, and agencies, with accountability for commercial performance and brand growth.

Owns client acquisition performance across Meta advertising, campaign strategy, direct-response copy, video sales letters, creative testing, tracking, and funnel execution. Manages multiple accounts, leads client strategy conversations, monitors cost-per-appointment and conversion metrics, troubleshoots pixels and automation workflows, and develops data-driven improvements to lead quality, booked appointments, retention, and campaign performance.

Own and execute lower-funnel performance marketing across DTC and retail partner channels. Manage paid search, paid social, video, affiliate, retail media, retargeting, creative testing, measurement, reporting, budget pacing, and agency relationships. Optimize campaigns against ROAS, CPA, CAC, conversion, revenue, and customer quality goals while partnering with lifecycle, creative, retail marketing, and TikTok Shop teams.

Own client accounts from strategy through execution, managing Meta lead-generation campaigns, budgets, targeting, testing, tracking, and optimization. Lead bi-weekly client calls, prepare performance reports, translate data into recommendations, troubleshoot pixels and integrations, and manage lead-routing workflows. The role is accountable for campaign results, client relationships, retention, and improving cost-per-appointment, show rates, and close rates.

Own a portfolio of client accounts and manage Meta lead-generation campaigns from strategy through execution. Responsibilities include leading client calls, preparing performance reports, optimizing budgets and targeting, testing creative and messaging, troubleshooting tracking and conversion events, configuring Calendly and Zapier workflows, and improving cost-per-appointment performance. The role is accountable for client results, retention, relationships, and referrals.

Own a portfolio of client accounts and drive performance across Meta advertising, client strategy, direct-response copywriting, video sales letter scripts, creative testing, tracking, and funnel execution. Manage budgets and campaigns toward appointment and acquisition targets, lead client communications, diagnose performance issues, configure marketing automations, and support retention through measurable results.

Own client accounts and lead bi-weekly client relationships while building, launching, and optimizing Meta lead-generation campaigns. Manage budgets, audiences, bidding, creative testing, tracking, pixels, conversion events, Calendly integrations, Zapier automations, and lead-routing workflows. Monitor performance against cost-per-appointment targets, troubleshoot technical issues, provide actionable recommendations, and support client retention and growth.

Own a portfolio of client accounts and manage Meta lead-generation campaigns from strategy through execution. Responsibilities include client relationship management, bi-weekly performance reporting and calls, budget and audience optimization, creative and messaging tests, conversion tracking, Meta Pixel setup, Calendly and Zapier integrations, troubleshooting, and improving cost-per-appointment, retention, and campaign results.

Develop and execute omnichannel marketing strategies to drive customer acquisition, lead generation, revenue, and brand growth. Optimize digital campaigns, coordinate local marketing across multiple channels, partner with operations and agencies, analyze performance, manage budgets, and deliver actionable reports. The role requires advanced Excel skills and use of AI tools to improve analysis and reporting, with potential expansion across multiple brands.

Owns regional and international omnichannel marketing across retail and distributor ecosystems. Responsibilities include developing market plans, merchandising and display standards, retail and digital campaigns, vendor and partner management, compliance audits, budget oversight, reporting, and field execution. The role supports international launches, localized content, assisted-selling programs, and retail media initiatives while feeding regional insights into global marketing strategy.