Manages farmer accounts, recruits and retains growers, drives upsell and cross-sell revenue, and develops account and pod strategies. Coordinates with sales, agronomy, logistics, customer experience, marketing, and finance teams; resolves customer issues; tracks CRM metrics, revenue, and margin goals; provides market insights and product education; organizes sales events and represents FBN at trade shows.

The Sales Development Representative focuses on qualifying farmers for FBN's services, conducting prospecting activities, prioritizing sales processes, and using Salesforce for managing sales. Responsibilities include communicating product benefits and developing sales strategies.