Lead integrated organic marketing campaigns across social media, email, ABM, and nurture channels. Develop campaign strategies, content calendars, messaging, segmentation, and measurement frameworks. Collaborate with Content, Design, Product, Sales, and Leadership to drive engagement, pipeline, revenue, and brand awareness. Analyze campaign performance, report on KPIs, and continuously optimize messaging, targeting, timing, and channel strategy.

Own global payroll processing through Rippling, including audits, reconciliation, discrepancy resolution, documentation, and compliance support. Administer employee benefits, enrollments, qualifying life events, open enrollment, and vendor coordination. Support employee lifecycle processes, HR records, reporting, leave administration, recruiting coordination, and onboarding. Provide responsive employee support while maintaining confidentiality, accuracy, and adherence to recurring deadlines.