Manage paid acquisition for clients including paid search and social strategy, campaign execution, testing, optimization, reporting, and client relationship management. Use platform integrations (AppsFlyer), run app campaigns, manage budgets, and develop creative and data-driven advertising strategies.

Lead a portfolio of SEO client accounts, set strategy and priorities, manage and develop a team, maintain client relationships and retention, support business development and onboarding, and drive SEO innovation and measurable practice growth.