Designs and maintains scalable data architecture, Snowflake warehouses, ETL/ELT pipelines, dimensional data models, and governance processes. Partners with business stakeholders to deliver insights for pricing, inventory, customer segmentation, and marketing optimization. Builds reliable analytics datasets and dashboards, integrates data tools, monitors data quality, and ensures compliance within the regulated cannabis industry.

The CMCO at Terrabis drives revenue through marketing and commerce, overseeing strategies for brand growth, customer acquisition, and eCommerce performance while integrating digital and retail experiences.