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Execute a strategic sales plan for calf and heifer products across dealers, dairies, and calf ranches. Drive demand, conduct feeding demonstrations and trials, provide on-farm technical support and training, troubleshoot herd health and nutrition issues, and maintain relationships with veterinarians and nutritionists. Spend most time on demand creation and sales activities while supporting cooperative and dealer teams and participating in industry events.

The Senior Sales Rep drives Purina feed sales in the NE Region, developing strong retailer relationships, executing promotional strategies, and collaborating with cross-functional teams to enhance sales and business performance.