Own and build the company's outbound GTM engine end-to-end: design prospecting infrastructure, data pipelines, enrichment and targeting, implement and optimize GTM tools, enable SDRs, track performance metrics, and align cross-functionally to scale outbound.

Identify and qualify ecommerce prospects, execute multi-channel outreach (email, social, cold calls), manage and nurture a sales pipeline in CRM, design outreach strategies with sales leaders, support Account Executives on discovery calls, and contribute to sales process improvements.