The Growth Marketing Specialist will execute and optimize paid campaigns, manage keyword strategies, run A/B tests, and support affiliate programs and influencer outreach.

Lead design and operation of inbound and product-driven revenue systems: capture, enrich, score, and route leads; integrate product usage data with GTM workflows; rationalize GTM tooling; ensure sales receive decision-ready context and that workflows scale and remain auditable.

The Social Content Creator will develop engaging short-form videos, memes, and posts to support HeyGen's social media strategy, and collaborate with teams to create trend-focused content.