Top Senior Marketing Jobs in Los Angeles, CA

Own AllVoices’ product marketing strategy, including ICP definition, value propositions, competitive differentiation, website messaging, product launches, sales enablement, customer communications, and webinars. Conduct buyer and win/loss research, partner with Product, Sales, RevOps, Events, Content, and agencies, and create polished marketing assets hands-on using Canva and AI tools.

Own product positioning, messaging, and go-to-market strategy for X-LAB’s bicycle portfolio. Lead cross-functional launches, translate technical features into consumer and dealer benefits, create product marketing assets, manage competitive intelligence, coordinate global product teams, and gather feedback from dealers, riders, media, and internal stakeholders. Establish repeatable launch processes and ensure coordinated execution across ecommerce, sales, creative, PR, dealer, and operational channels.

Develop and execute partner, channel, and co-marketing programs that increase brand visibility, product adoption, and market demand. Create sales enablement materials, translate technical capabilities into customer-facing messaging, support partner onboarding, manage technology-partner relationships, coordinate integrated campaigns, and measure marketing performance and ROI. The role collaborates with Sales, Product, Sales Engineering, Channel Sales, and defense technology partners in a hybrid Los Angeles office environment.

Leads integrated marketing and communications strategies for national Alzheimer's Association constituent events. Responsibilities include campaign planning, audience segmentation, messaging, content and asset development, project management, performance tracking, and coordination across paid, earned, social, direct, digital, and print channels. Oversees standardized marketing templates and resources for chapters nationwide while supporting registration, fundraising, engagement, and consistent brand execution.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Own product marketing strategy, including market and buyer intelligence, competitive positioning, messaging, customer research, product launches, go-to-market planning, sales enablement, content, thought leadership, and program effectiveness. Build the product marketing function from the ground up while applying AI tools to improve marketing workflows and enable team scalability.

Own the strategy and execution of LegalZoom’s partner marketing channel, including referral, reseller, technology, and strategic alliance partnerships. Develop co-marketing campaigns, partner enablement assets, launches, events, and growth programs that generate pipeline and revenue. Track performance, campaign ROI, and partner engagement while supporting executive-level communications and quarterly business reviews. Build AI agents and automated workflows using Claude, ChatGPT, or Gemini to streamline reporting, content creation, and campaign operations.

Owns growth and revenue performance for a LegalZoom product portfolio through positioning, pricing, packaging, customer journey optimization, commercialization, campaigns, cross-sell, and go-to-market strategy. The role leads competitive research, messaging, testing, market insights, and cross-functional collaboration while building AI agents and automated workflows to scale product marketing operations.

Leads U.S. marketing for Vibram FiveFingers by translating consumer, cultural, sport, wellness, and movement insights into integrated brand programs. Develops local activations, partnerships, events, community initiatives, content, PR, and retail efforts while adapting global strategies for U.S. audiences. Builds relationships with athletes, creators, wellness communities, agencies, vendors, and partners; supports ambassadors and represents the brand at events. Collaborates globally, mentors teams, and travels extensively.

Own and build the growth marketing engine for a strategic initiative, covering acquisition, paid media, ecommerce, lifecycle email, social, SEO/SEM, conversion optimization, analytics, and retention. The role requires hands-on campaign execution, experimentation, funnel optimization, and accountability for CAC, pipeline, revenue, and ROI. The lead will initially operate independently, leverage external partners selectively, and eventually help build and lead the marketing team.

Leads geographic marketing strategy for events, sponsorships, client hospitality, and internal executive gatherings. Oversees market-based programming, vendor and agency relationships, governance, ROI measurement, analytics, post-event conversion, and cross-selling initiatives. Manages teams, mentors direct reports, develops scalable processes and tools, and partners with business development and firm leadership to strengthen client engagement, brand visibility, and business opportunities.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Leads full-lifecycle product marketing for SEGA’s Sonic video game portfolio, from global strategy through go-to-market and post-launch. Manages direct reports, agencies, budgets, creative development, paid advertising, partner marketing, research, community sentiment, and cross-functional collaboration across regional and studio teams. The role champions brand voice, measures performance using KPIs and ROI, and supports commercial objectives in a global gaming environment.

Leads the Top Ramen brand portfolio, overseeing marketing strategy, consumer insights, communications, innovation, renovation, packaging, portfolio management, and brand P&L. Develops long-term brand plans and product pipelines, manages cross-functional partners and agencies, guides advertising and promotions, and drives volume, profit, market share, and brand health objectives. Also leads team development and execution of new product launches.

Leads client-focused proposals, qualifications, presentations, campaigns, branded content, communications, and digital marketing deliverables. Partners with business development to develop compelling narratives, manage pursuits, support events, maintain digital assets and data, conduct market research, and strengthen brand visibility. The role also includes jobsite visits, content gathering, mentoring junior team members, coordinating multiple deliverables, and ensuring alignment with brand standards across the AEC market.

Leads Funko’s creative brand and marketing function, overseeing visual identity, tone, campaigns, content, product launches, retail, social media, events, and experiential work. Manages and develops multidisciplinary creative teams across design, copy, photography, video, and studio operations. Establishes creative processes, workflows, objectives, and quality standards while partnering with marketing, communications, sales, product, licensors, agencies, and executives to strengthen global brand engagement and commercial performance.

Leads product marketing strategy, positioning, market research, go-to-market programs, launch processes, enablement, and competitive differentiation. Manages a small product marketing team, establishes scalable frameworks and workflows, partners with Sales, Product, Engineering, and other functions, and uses market and product insights to optimize messaging, packaging, adoption, and post-launch performance.

Leads end-to-end market research initiatives, including study design, surveys, field management, analysis, and presentations. Conducts customer journey, persona, competitive intelligence, and brand health research to inform product and marketing strategy. Manages research vendors, budgets, timelines, data platforms, and cross-functional stakeholder relationships. Develops AI-enabled research workflows to scale insights, automate processes, and improve marketing impact.

Owns LegalZoom’s programmatic performance marketing strategy, campaign execution, optimization, measurement, and executive reporting. Manages Display, Video, CTV, Native, and Audio campaigns across Google Ads, The Trade Desk, agencies, and direct partnerships. Develops channel roadmaps, testing programs, attribution and incrementality strategies, and cross-functional initiatives. Uses advanced analytics, AI tools, automation, and martech integrations to improve campaign performance and operational efficiency.

Leads enterprise sports marketing across branding, advertising, partnerships, sponsorships, activations, and major SoCal Cup events. Develops and implements marketing strategy, builds marketing teams and capabilities, coordinates internal and external partners, and demonstrates sponsorship and partnership value. Requires at least seven years of sports marketing experience, five years of management experience, strong stakeholder communication, strategic thinking, and a bachelor’s degree.

Owns marketing for an 8,300-unit multifamily portfolio, including Google Ads, internet listings, social media, websites, branding, online reviews, lead tracking, and the overall marketing budget. The role brings agency-managed functions in-house, improves cost per lead and lease volume, negotiates listing contracts, reports performance to ownership, and partners with regional and onsite teams. The position is office-based in La Jolla with quarterly travel to properties across multiple markets.

Execute partner marketing campaigns, programs, webinars, digital initiatives, and industry events. Coordinate sponsorship fulfillment, partner communications, content, logistics, and cross-functional delivery. Manage campaign assets, reporting, and performance analysis while recommending improvements. Support email, landing page, social, public relations, and web content activities. The role requires strong project management, communication, marketing analytics, and familiarity with marketing technology, with limited travel and hybrid expectations for Chicago-based employees.

Own performance marketing end to end, including paid search and social campaigns, landing pages, forms, tracking, attribution, dashboards, testing, and budget management. Optimize campaigns against CAC, ROAS, and lead-conversion targets while partnering with content teams across customer segments. Present accurate performance reporting to marketing and executive leadership. The role requires hands-on execution, analytical rigor, creative judgment, and independent channel ownership.

Own CertifyOS’s brand identity, content strategy, editorial calendar, owned media channels, events, employer brand, and corporate communications. Develop thought leadership, manage LinkedIn, newsletters, podcasts, and executive ghostwriting, while building scalable content operations and measuring channel performance. Partner cross-functionally to strengthen market positioning, support pipeline generation, attract talent, and establish CertifyOS as an industry authority.