MediaMARK LLC

<p><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">The winner of the 2013 LA Media &amp; Entertainment Startup Weekend, MediaMark is "Moneyball for movies."&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">MediaMark's suite of tools helps studio executives understand why movies perform the way they do, and gives them tools to make better decisions from development to post-theatrical release. There are 4 main components:&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">- Simulator: helps test key variables during the development phase&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">- Forecaster: helps anticipate box office revenue, and to make agile marketing decisions leading into release&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">- Profiler: gives deep data on titles' moviegoers demographics and psychographics over the length of the theatrical run&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">- Optimizer: leverages the data for post theatrical strategies&nbsp;</span><br style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;"><span style="color: rgb(51, 51, 51); font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; font-size: 14px; line-height: 20.99993896484375px;">How we're different: We analyze a title's performance over the entire lifecycle of the film - analyzing metadata, environmental factors and moviegoer data to build precise profiles of movies and moviegoers title by title, over time.</span></p>