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Rovio built an empire out of a silly little physics-based game called Angry Birds. 1.5 billion downloads later, the company is thriving as an entertainment and merchandising brand thanks to licensing deals and distribution strategy, as well as a solid game.
Today, however, Andrew Stalbow, who was the man in charge of partnerships, licensing, animation and distribution at Rovio, alongside Petri Jarvilehto, Rovio’s former EVP of Games, has announced a new venture called Seriously. Seriously.
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