Top Marketing Jobs in Los Angeles, CA

The VP of GTM will lead growth strategy and execution across Crunchyroll's UCANZ region, focusing on subscriber acquisition, engagement, retention, and revenue while aligning cross-functional priorities and driving performance across the business.

Lead end-to-end retention strategy for Crunchyroll subscribers: design and scale signal-based churn interventions (cancel-saves, engagement recovery, payment recovery), collaborate with Analytics/Product/Operations to translate churn models into programs, run experiments to measure impact on churn and LTV, and embed lifecycle thinking into product and UX to reduce friction and improve long-term engagement.

Lead lifecycle strategy for limited-release commerce drops: design repeatable launch playbooks, drive sell-through and revenue velocity, build behavioral segmentation, align programs with merchandising and inventory, run post-drop retrospectives, and partner cross-functionally to protect brand while maximizing short-term and repeat performance.

Lead lifecycle retention strategy to reduce churn and increase subscriber LTV. Design and scale signal-based interventions (cancel-save, engagement recovery, payment messaging), partner with Analytics, Product, and Ops to translate churn models into programs, run experiments to measure impact, and embed retention into product and lifecycle roadmaps.

Contract SEO Specialist responsible for editorial SEO and YouTube optimization: keyword research, metadata and playlist optimization, content audits and refreshes, technical SEO support, A/B testing, data pulls from YouTube Analytics/Search Console/Ahrefs, tracking and reporting, and competitive research to grow discoverability and watch-time.

Serve as strategic communications partner to People Experience, leading internal communications strategies, executive messaging, campaigns, and multi-channel content to drive employee engagement, change management, and measurement across a global workforce.