Top Brand Manager Jobs in Los Angeles, CA

The Assistant Brand Manager supports brand strategy and execution across established and emerging pet brands. Responsibilities include managing launches and campaigns, coordinating cross-functional projects, conducting market and competitor research, optimizing e-commerce merchandising and promotions, improving customer onboarding and retention, and analyzing metrics such as ROI, CVR, AOV, and LTV.

Leads Maternal Health portfolio strategy, three-year planning, innovation pipelines, product commercialization, brand architecture, pricing, channel strategy, and business performance. Uses consumer, market, competitive, clinical, regulatory, and financial insights to identify opportunities and guide product roadmaps across breastfeeding, pumping, lactation, and postpartum care. Partners cross-functionally with product development, engineering, marketing, sales, operations, regulatory teams, suppliers, and external partners while coaching direct reports.

Own and grow the CEO’s personal brand across social media, podcasts, speaking, press, and content platforms. Responsibilities include managing social channels, creating and editing short-form video, booking podcast and speaking opportunities, supporting press and book promotion, writing in the CEO’s voice, tracking performance, maintaining brand materials, coordinating with the CEO’s network, directing AI-assisted workflows, and handling limited event logistics and assistant tasks.

Supports the management and execution of artist merchandise programs for assigned clients. Coordinates client relationships, product development, creative approvals, production schedules, launches, quality control, pricing information, and cross-functional communication. Tracks deadlines, organizes account records, monitors music and fashion trends, and assists Brand Managers with merchandise activations and high-volume initiatives.

Manage the global growth and strategy of a toy brand portfolio across its full product lifecycle. Responsibilities include overseeing brand P&L, analyzing POS data and market trends, developing marketing and media strategies, coordinating cross-functional timelines, collaborating with licensors, identifying profitability opportunities, and presenting recommendations to executives, sales teams, and retail partners.

Leads global and multi-market brand campaigns from strategy through execution and measurement. Develops briefs, applies consumer and brand insights, partners with cross-functional teams and agencies, manages timelines and budgets, adapts campaigns for local markets, evaluates performance, and provides recommendations and guidance to strengthen brand marketing practices.

Own go-to-market strategy for Snap’s brand video solutions, developing positioning, sales enablement, advertiser insights, competitive intelligence, and performance narratives. Partner with Product, Sales, Marketing Science, and leadership to launch formats, improve advertiser experiences, define KPIs, drive adoption and revenue, and scale global marketing programs. The role requires expertise in brand advertising, digital monetization, social and CTV video, executive communication, and AI-enabled workflow automation.

Own CyberNut’s community activation, customer engagement programs, social media presence, content creation, mascot brand, swag program, customer recognition, and conference participation. Build activation plans for school districts, run competitions and events, create on-camera content for TikTok, Instagram, and LinkedIn, and turn customer successes into social engagement. Partner with Customer Success, Sales, Marketing, and Product to increase district participation, brand awareness, renewals, and referrals. Frequent travel to customer sites and K-12 conferences is required.

The Brand Manager will develop and execute strategies for spirits brands, maintain positioning and messaging, manage agencies, oversee packaging and launch initiatives, coordinate marketing campaigns, conduct market research, track performance, and collaborate with sales, finance, legal, product development, and external partners across domestic and international markets.

Lead global go-to-market strategy and integrated campaign execution for an undisclosed R&D game. Coordinate Product, Publishing, Creative, Community, Social, Communications, regional teams, agencies, and vendors to deliver launch moments on time and on budget. Own campaign plans, briefs, roadmaps, timelines, assets, channel coordination, and performance evaluation while developing scalable processes for a live-service product.

Supports global brand strategy and integrated marketing campaigns for Gearbox gaming franchises. Coordinates go-to-market planning, creative development, regional adaptation, agencies, budgets, timelines, and cross-functional teams. Uses audience research, player telemetry, KPIs, and campaign performance analysis to optimize marketing programs and drive measurable results.

The Senior Brand Manager will lead commercialization and development for Samyang's new brands and innovation, overseeing product lifecycle, market strategy, and team management to drive better-for-you products.

Owns marketing campaign program management, multimedia content production, brand governance, AI-assisted creative workflows, and production operations. Manages calendars, briefs, approvals, agencies, vendors, events, sales enablement content, customer stories, digital assets, social creative, video, and web assets. Partners with Marketing, Product, Sales, executives, and external resources to maintain brand consistency, support launches, and improve creative delivery speed and quality.

Lead brand strategy and execution across campaigns, product launches, DTC, Amazon, retail, social, events, and partnerships. Develop integrated go-to-market plans, translate consumer insights into activations, maintain brand cohesion across channels, and identify culturally relevant opportunities. Partner cross-functionally to deliver initiatives, monitor performance, and refine strategy. The role requires strong creative judgment, project management, communication, and ownership in a fast-paced CPG environment.

Drive national brand growth through multi-year strategy, product launches, go-to-market planning, marketing communications, consumer research, competitive insights, shipment and consumption analysis, and cross-functional collaboration. Lead brand P&L management and investment recommendations while coordinating with sales, finance, regulatory, legal, supply chain, and demand planning teams to achieve profitable growth.

Develop and refine FIJI Water’s consumer marketing strategy, lead annual brand planning, manage new product development and launches, direct creative agency activities, and maintain brand positioning. Analyze category and consumer insights, monitor business performance and competition, oversee PR, digital, and social initiatives, manage the brand budget, and coordinate cross-functional teams across sales, finance, operations, product development, and external partners.

Leads Munchkin’s Feeding category marketing strategy across Formula, Cups, Mealtime, and Bottles. Owns the annual business plan, category growth, positioning, integrated campaigns, innovation commercialization, omnichannel retail execution, social and influencer marketing, investment optimization, and agency leadership. Manages one direct report and leads cross-functional teams across product innovation, sales, commerce, insights, creative, and agencies, with accountability for commercial performance and brand growth.

Manage artist client relationships and merchandising programs across e-commerce, touring, retail, licensing, and VIP channels. Develop branding strategies, oversee product development, pricing, schedules, quality, launches, and financial reporting. Analyze performance, feedback, and market trends while coordinating internal teams and maintaining high-touch client service.

Supports brand growth for Hand Sanitizing and Skincare through business analysis, category strategy, product innovation, launches, integrated marketing, retail execution, forecasting, and cross-functional project coordination. The role analyzes performance, consumer insights, competitive activity, and financial results while partnering with Sales, Supply Chain, Finance, R&D, Creative, and eCommerce teams. It also contributes to packaging, positioning, claims, communications, demand planning, and business reviews.

Manages the Cup Noodles brand and sub-brands by developing marketing strategies, analyzing consumer and syndicated market data, managing budgets and P&Ls, and leading innovation and product commercialization. The role coordinates cross-functional teams and external agencies, oversees brand communications, supports business planning, and coaches junior team members to achieve volume and profit objectives.

Manages brand marketing campaigns, creative briefs, marketing calendars, product launches, and PRO channel strategy for Glo Skin Beauty. Coordinates internal teams and agency partners across PR, paid media, social, digital, influencer, product, and international functions. Tracks campaign performance, applies consumer insights, identifies growth opportunities, protects brand consistency, and supports leadership presentations and commercialization planning.

Lead top-of-funnel and brand advertising strategy, budgets, media planning, agency relationships, creative execution, and measurement across Grammarly and Superhuman’s multi-brand portfolio. Manage TV, CTV, OOH, digital video, influencer, and audio investments; partner with data science on incrementality and brand lift; develop strategic frameworks; and lead, mentor, and grow a team of brand advertising marketers.

The Senior Brand Manager owns strategy, growth, and P&L performance for scaled and emerging brands. Responsibilities include setting channel and revenue goals, leading campaigns and product launches, managing product pipelines and stage-gate approvals, overseeing talent and creative deliverables, optimizing e-commerce and customer engagement, monitoring KPIs, and mentoring Assistant Brand Managers. The role coordinates with retail, supply chain, customer experience, acquisition, PR, and social teams.

Develop and execute always-on consumer communications for MONOPOLY GO!, supporting partnerships, creator programs, community initiatives, activations, and cultural opportunities. Build media relationships, write pitches and messaging, identify compelling player stories, monitor trends, coordinate integrated campaigns, and track coverage and insights. The role requires strategic thinking, creativity, strong writing and media relations skills, cultural awareness, and effective cross-functional collaboration.

Develop and execute brand communications strategies for product launches, occasion campaigns, and consumer activations. Manage cohesive messaging across earned, managed, and owned channels; cultivate media relationships; pitch stories; and secure coverage. Coordinate with media, content, sports, culture, and cross-functional teams to strengthen brand engagement. Track campaign performance, produce reports and presentations, maintain communications calendars, and support optimization of national campaigns.