Top Brand Manager Jobs in Los Angeles, CA

The Senior Brand Manager owns strategy, growth, and P&L performance for scaled and emerging brands. Responsibilities include setting channel and revenue goals, leading campaigns and product launches, managing product pipelines and stage-gate approvals, overseeing talent and creative deliverables, optimizing e-commerce and customer engagement, monitoring KPIs, and mentoring Assistant Brand Managers. The role coordinates with retail, supply chain, customer experience, acquisition, PR, and social teams.

Lead GitLab’s talent brand strategy and employer value proposition across the candidate journey. Develop integrated recruitment marketing campaigns, editorial content, recruiter resources, events, and scalable content systems. Partner with Talent Acquisition, Marketing, Communications, and business leaders to support hiring priorities and improve candidate experiences. Use performance data, audience insights, feedback, and market trends to evaluate campaigns, guide priorities, and increase candidate engagement and conversion.

The Talent Brand Manager will shape GitLab’s employer brand through recruitment marketing, storytelling, campaigns, and candidate education. Responsibilities include translating the employer value proposition into messaging, creating cross-channel campaigns and team-member stories, improving candidate journey touchpoints, analyzing funnel and engagement metrics, and partnering with Talent Acquisition and cross-functional stakeholders. The role also manages projects and external partners while improving talent brand processes, reporting, and operations in a fully remote environment.

Supports brand strategy and product-line performance for Califia Farms. Analyzes category, consumer, competitive, syndicated, panel, sales, and research data to identify opportunities. Leads cross-functional innovation and renovation projects from concept through commercialization, develops packaging and marketing assets, executes programs, manages project timelines, and tracks marketing budgets.

Lead day-to-day brand management for Munchkin: drive product innovation and launches, pricing and go-to-market strategy, sales and distribution support, consumer insights, integrated marketing campaigns, and cross-functional coordination to grow market share and meet financial objectives.

Supports brand strategy, marketing execution, consumer and category analysis, innovation and renovation initiatives, budgeting, performance tracking, and cross-functional project coordination. The role synthesizes data into insights, supports research and commercialization, coordinates agencies and internal teams, and helps execute marketing plans with the goal of progressing into brand ownership.

Leads brand and product portfolio strategy for a consumer packaged goods product line. Responsibilities include managing revenue and margin targets, analyzing consumer and competitive insights, developing innovation and renovation projects, leading cross-functional launches, conducting consumer research, creating marketing plans, managing budgets, and partnering with Sales, Finance, R&D, and Operations.

Develops and leads the vision and strategy for radio and audio brands across music, spoken word, talent, production, contesting, digital applications, and social media. Responsibilities include research, content creation, talent coaching, marketing and promotion development, strategic planning, and brand oversight. The role requires strong media leadership, content judgment, communication skills, knowledge of digital and social best practices, broadcast-system proficiency, and flexibility to work irregular hours.

Own and drive the end-to-end commercial performance of two DTC growth brands, including merchandising, pricing, bundles, assortment, and promotional cadence. Build and run an experimentation roadmap to improve conversion, AOV, attach rate, and margin. Coordinate cross-functionally with supply chain, growth & marketing, product, and CRM to deliver launches, campaigns, and brand expression. Be measured on measurable business outcomes and scale winning tests and initiatives.

Brand Manager responsible for developing and executing Cup Noodles brand strategies, analyzing consumer and syndicated market data, managing budgets and P&L performance, leading innovation and renovation pipelines, and launching products through commercialization. The role coordinates cross-functional teams, agency partners, and marketing communications while supporting growth, profitability, and long-term brand plans.

Supports brand growth through integrated marketing campaigns, sales materials, market research, competitive analysis, product development assessments, and promotional events. Collaborates with marketing, sales, product, agencies, and customers to develop brand strategies, evaluate program effectiveness, monitor market demand, and recommend improvements. The role also mentors junior team members and supports data-driven decisions that increase brand visibility, profitability, and market share.

Leads consumer product innovation for Health-Ade, from trend identification and concept development through commercialization, launch, and activation. Coordinates cross-functional teams across R&D, Finance, Supply Chain, Sales, Insights, Design, Legal, and Regulatory. Develops business cases, evaluates consumer and market data, manages project risks and timelines, and supports product storytelling, retailer presentations, experiential marketing, sampling, and influencer programs.

Drives Listerine digital commerce initiatives across retail and social commerce platforms. Responsibilities include developing and optimizing product detail page content, monitoring sales and conversion performance, improving retail media programs, leading A/B tests, managing ratings and reviews, and supporting assortment, pricing, promotions, and content planning. The role collaborates with brand, customer development, media, legal, regulatory, R&D, creative agencies, and other partners to increase traffic, conversion, basket size, and sales.

Leads brand strategy, product innovation, and commercialization for Samyang and MEP food brands. Owns annual strategic planning, product roadmaps, P&L, market expansion, and new product development. Uses Nielsen, IRI, consumer research, and competitive intelligence to guide decisions. Manages a small brand marketing team, coordinates cross-functional launches, develops integrated go-to-market campaigns, partners with retail sales teams, and optimizes product performance through sales, margin, market share, and post-launch analysis.

Lead global brand growth for Maui Moisture by developing multi-year strategies, launching new products, creating go-to-market and media plans, partnering cross-functionally and with regional teams, driving forecasting and insights, and ensuring adaptable global executions to meet sales and profit targets.

Leads Bolthouse Farms brand strategy and marketing execution to achieve revenue and brand-equity goals. Uses syndicated, consumer, and customer data to generate insights, develops business reviews and strategic recommendations, manages communication plans across social and influencer channels, leads cross-functional projects, and oversees innovation from concept through production. Collaborates with internal teams and external agencies, manages deadlines and priorities, and supports data-driven marketing decisions.

Leads national brand partnership execution from deal handoff through localized activations and reporting. Manages three local partnership managers, coordinates marketing, creative, operations, legal, finance, and production teams, and oversees timelines, budgets, deliverables, partner relationships, KPIs, and renewal opportunities. Builds scalable partnership processes and playbooks while ensuring consistent, on-brand execution across multiple museum locations.

Lead global brand strategy and integrated marketing campaigns for Sonic, spanning social, PR, influencer, digital, paid media, creative, content, experiential and partnerships. Partner with internal teams and agencies to develop creative assets, track campaign performance and brand health, leverage consumer insights to inform strategy, identify growth opportunities across markets and categories, and mentor junior marketers to drive measurable business results and franchise growth.

The Senior Brand Manager will lead commercialization and development for Samyang's new brands and innovation, overseeing product lifecycle, market strategy, and team management to drive better-for-you products.

Own the strategic roadmap for brand media allocation, audience targeting, and measurement. Bridge upper-funnel brand building with lower-funnel Patient Starts, manage CTV and paid social campaigns, build MMM or multi-touch attribution frameworks, oversee multi-million-dollar media budgets, present to executives, and manage external media agencies and cross-functional stakeholders.

Leads National Geographic brand and franchise growth through global brand initiatives, cross-platform campaigns, partnerships, creative direction, and stakeholder alignment across Disney businesses and regions. Develops brand strategy, toolkits, and campaigns; uses audience insights and competitive intelligence to optimize performance; ensures consistency across messaging and creative; and fosters high-performing collaborative teams.

Lead end-to-end product execution for licensed toy brands from concept to shelf. Manage development samples, licensor approvals, cost negotiations, retail partnerships, and cross-functional communication. Analyze POS data and trends to drive product positioning, mentor junior staff, and ensure projects meet timelines, budgets, and brand standards.

Own brand and partner campaign strategy from brief through launch and retrospectives. Translate business priorities, audience insights, and brand strategy into integrated campaign plans, GTM strategies, investment priorities, and creative briefs. Align cross-functional marketing partners, guide tradeoffs, oversee execution quality, and develop measurement frameworks. Track brand health and campaign performance, report insights to leadership, and create reusable standards to improve future campaigns.

The Assistant Brand Manager will support go-to-market strategies for new product launches, manage product lifecycle, and develop marketing analysis while collaborating with cross-functional teams.

As an Assistant Brand Manager, you will support product launches, develop brand messaging, manage consumer insights, and work cross-functionally to drive market success for new products.