The Brand Engagement Manager will design and execute brand strategies, manage consumer insights projects, and communicate actionable recommendations to enhance brand development.
Job Description:
Job Title: Brand Engagement Manager I
Position Type: 11-12 Months Contract
Location: El Segundo, CA 90245
Salary Range: $60/hr - $69/hr (USD) on W2
Job Summary (Responsibilities and Requirements):
PROJECT MANAGEMENT
BRAND STRATEGY
Founded in 2009, IntelliPro stands as a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. With a dynamic presence in the USA, China, Canada, Singapore, Philippines, UK, India, Netherlands, and Germany, we continue to lead the way in global talent solutions.
IntelliPro, a global leader in connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/.
Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.
Job Title: Brand Engagement Manager I
Position Type: 11-12 Months Contract
Location: El Segundo, CA 90245
Salary Range: $60/hr - $69/hr (USD) on W2
Job Summary (Responsibilities and Requirements):
- What stands out: Proactive, manager will be in NYC, need to be able to reach out on their own.
- Good people skills, Experience in Consumer Insights, under consumer research. Experience in consumer research not just marketing
PROJECT MANAGEMENT
- Identify brands needs, design creative and adapted testing plans & methodologies for brand and portfolio building, manage testing budget.
- Execute & activate the agreed research plan: agency proposition, hot debrief/workshop, global analysis/connecting dots into action-oriented recommendations.
- Communicate high quality recommendations at the right level in the organization to impact business decisions.
BRAND STRATEGY
- Transform data & insights into concrete strategic actions partnering with the brand teams.
- Feed consumer centricity for multidisciplinary brand teams (marketing, retail, social, education…) by sharing consumer insights and business intelligence expertise, selecting key consumer insight topics based on brand strategy.
- Keep a constant connection to the consumers with a future forward vision by sourcing foresights, following trends.
- Develop and build strong relationships with brand team, become a key strategic partner for brand and portfolio development.
- Bachelor’s Degree required, with concentration in market research, psychology, sociology, or marketing.
- 6-7 years of experience in consumer research / consumer insights
- Experience in the luxury industry (beauty, clothing, travel…), its codes and expressions.
- Experience across an array of strategic qualitative and quantitative research methodologies: brand DNA, segmentation, positioning, product testing, ad testing, tracking studies…
- Experience in supporting brand development is preferred.
- Experience in beauty industry is preferred.
- Experience in monitoring and testing with social platforms (TikTok, Insta, web listening…)
Skills
About Us:- Analytical and synthetic mindset, ability to synthesize data & insights across multiple sources of information.
- Sensitivity to brand equity, brand positioning and targeting.
- Strong sense of curiosity and questioning, passion for innovation.
- Strong verbal and written communication skills; ability to structure and deliver succinct and concise presentations.
- Ability to work with remote and diverse teams.
- Organized, structured and able to manage multiple projects simultaneously, while keeping the objectives and timings in focus.
Founded in 2009, IntelliPro stands as a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. With a dynamic presence in the USA, China, Canada, Singapore, Philippines, UK, India, Netherlands, and Germany, we continue to lead the way in global talent solutions.
IntelliPro, a global leader in connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/.
Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.
Top Skills
Brand Strategy
Consumer Research
Data Analysis
Market Research
Social Media Monitoring
Trend Analysis
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