A diverse array of tech industry news washed up on the West Coast last week. With new funding, office expansions and more, find out what the next moves are for these companies. This is the Built In LA weekly refresh.
When Daniel Starr and Flaviu Rus sold their company, Beverly Hills-based Principal Media, in 2014, they were pretty excited about the $41 million return on their two-year-old business. As it turns out, the property that the acquiring party didn’t want to buy ended up being perhaps the sweetest part of the deal.
With its Attribution Engine platform, this startup is working to create a transparent digital world where creators can use copyrighted assets freely and rightsholders get the compensation they’re due.