Top Product Marketing Manager Jobs in Los Angeles, CA

Own product positioning, messaging, launches, sales enablement, competitive intelligence, market research, and analyst relations for SecurityScorecard’s cybersecurity platform. Partner cross-functionally with Product, Sales, Customer Success, Demand Generation, and Content to translate cyber risk capabilities into compelling buyer narratives, support go-to-market execution, train sellers, and measure marketing impact through launch, pipeline, adoption, and win-rate KPIs.

Own go-to-market strategy and launch readiness for Numa’s AI dealership product suite. Develop positioning, messaging, competitive differentiation, target segmentation, sales and customer success enablement, and repeatable launch processes. Partner closely with Product and Engineering, use the product, translate technical AI capabilities for varied audiences, track organizational readiness, and create scripts or automations to improve execution. The role requires strong technical fluency, writing, cross-functional collaboration, and comfort building structure in an evolving environment.

Leads product marketing strategy for BILL’s accounting channel, including customer research, segmentation, positioning, messaging, competitive analysis, and go-to-market launches. Partners with Product, Sales, Customer Success, and Marketing to influence roadmaps, drive acquisition and retention, develop sales enablement, support channel sales, and deliver business results across complex, matrixed teams.

Develop and execute product marketing strategies for Nintex’s partner ecosystem. Create partner messaging, sales enablement, training, collateral, communications, portal experiences, competitive insights, and go-to-market plans. Collaborate with partner management, product, sales, and marketing teams; gather partner feedback; and track program performance to increase partner contribution to revenue.

Leads product marketing and go-to-market strategies for digital, native, display, and video products. Manages product launches, positioning, sales enablement, cross-functional workflows, and custom client solutions. Analyzes media performance, video engagement, inventory, and campaign metrics to guide testing, optimization, reporting, and ROI improvements. Partners with Sales, Production, Editorial, Ad Operations, Implementation, and Marketing Solutions teams to align product capabilities with market demand.

Own product marketing for DNSid, an AI agent identity platform. Lead positioning, messaging, personas, competitive intelligence, sales enablement, pricing and packaging support, product launches, customer proof points, and go-to-market strategy. Partner with Product, Engineering, Business Development, Developer Relations, and Communications to translate technical innovation into customer value, gather market insights, and accelerate enterprise, developer, and ecosystem adoption.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

The Product Marketing Manager will lead go-to-market strategy, product launches, positioning, messaging, sales enablement, customer marketing, advocacy, and competitive intelligence for CPQ solutions. The role translates complex software capabilities into compelling narratives, supports upsell and expansion programs, develops customer references and case studies, partners with Product, Sales, Customer Success, and Marketing, and uses AI and automation to improve marketing efficiency and outcomes.

Own the vision, strategy, roadmap, and outcomes for UKG’s marketing attribution and performance products. Define attribution frameworks, measurement models, identity resolution, data products, reporting, experimentation, and Media Mix Modeling. Partner with Marketing, Sales, Finance, Data Science, Engineering, Architecture, and Privacy to connect campaign investment to pipeline and revenue. Drive governance, data quality, AI-supported analysis, stakeholder adoption, and executive communication.

Own the vision, strategy, roadmap, and outcomes for UKG’s Marketing Planning product and marketing technology integrations. Lead product discovery, prioritization, delivery, adoption, governance, campaign workflows, measurement, attribution, and automation. Partner across Marketing, Data, Finance, Sales, and Technology to connect investments with pipeline and revenue. Define metrics, improve operational efficiency, and shape AI-assisted planning and optimization with appropriate governance and oversight.

Own technical product marketing for Sourcegraph’s developer infrastructure products. Develop positioning and messaging, lead product launches, create sales enablement assets, support enterprise sales motions, and partner with Demand Generation, Field Marketing, and DevRel on integrated campaigns. Translate technical capabilities and customer feedback into compelling narratives, drive pipeline and deal velocity, measure revenue impact, and shape go-to-market strategy for AI-enabled developer tools.

Own product marketing and go-to-market strategy for Censys’ attack surface management product. Develop positioning, value propositions, messaging, content, launch plans, sales enablement, competitive intelligence, analyst relations, and persona research. Collaborate with Product, Sales, Marketing, Business Development, and industry analysts to improve pipeline, bookings, conversion, and product direction using funnel and win/loss metrics.

Own the enterprise product marketing narrative, messaging, content, sales enablement, and go-to-market materials. Research enterprise buying committees, develop segment-specific positioning, support ABM campaigns, create case studies and sales assets, produce ROI and TCO content, and train sales teams. Partner closely with Sales, Solutions Engineering, Customer Success, Marketing, Analyst Relations, and other cross-functional teams to align messaging and support complex enterprise deals.

Develop and execute product marketing strategy for ShipBob’s fulfillment, customization, and warehouse management software offerings. Responsibilities include positioning and messaging, go-to-market planning, demand generation, campaign asset development, competitive and customer research, win-loss analysis, product launches, and cross-functional alignment with Marketing, Sales, Product, Engineering, Partnerships, Operations, and leadership to drive revenue, conversion, customer experience, and retention.

Owns the Microsoft Dynamics 365 Customer Insights Journeys email platform, including architecture, configuration, integrations, governance, and roadmap. Builds and deploys email campaigns and automated journeys, manages QA and technical sign-off, and partners with marketing, CRM, analytics, privacy, technology, and vendors. The role also leads platform improvements, documentation, change management, issue resolution, stakeholder communication, and in-house and external production resources.

Leads strategic product marketing for Alkami’s digital banking platform, owning go-to-market strategy, product positioning, messaging, competitive analysis, launch readiness, sales enablement, and partner commercialization. Collaborates with Product, Sales, Marketing, Customer Success, and executive stakeholders to influence roadmap decisions, align narratives, improve adoption, and drive measurable pipeline and business outcomes. The role also develops scalable marketing frameworks and integrates AI into product marketing workflows.

Develop and execute product marketing strategies for enterprise security solutions. Conduct customer, market, competitive, and win-loss research; shape product positioning, messaging, launches, sales enablement, and buyer content. Partner with Product, Sales, Customer Success, Revenue Marketing, and partners to drive acquisition, adoption, expansion, and commercial performance. Track launch, pipeline, adoption, content, and competitive metrics to improve execution.

Develop enterprise product marketing strategy for an AI-native identity and access security platform. Responsibilities include enterprise positioning, market and competitive intelligence, buyer research, sales enablement, product launch planning, customer case studies, analyst briefings, executive support, and collaboration with Sales, Product, Engineering, DevRel, and founders. The role requires translating complex technical products into persuasive messaging for security and engineering audiences while supporting enterprise growth.

Own end-to-end product launches and monthly release marketing for GoTo Connect. Develop positioning, messaging, value propositions, GTM content, sales enablement, customer case studies, and proof points. Coordinate product, sales, demand generation, marketing, and partner stakeholders to ensure launch readiness and consistent market communication. Use analytics to measure launch and content performance, improve messaging, and drive awareness, demand, and adoption across UCC and CX products.

Own developer-facing product marketing for Mojo and MAX, including release messaging, technical content, launch plans, executive presentations, community engagement, competitive positioning, and adoption analytics. Partner with engineering, product management, and developer advocates to explain AI infrastructure, GPU performance, inference optimization, and programming language capabilities to technical audiences.

Own and build the competitive intelligence program, including competitor research, positioning, battlecards, sales enablement, website and case study messaging, launches, campaigns, and roadmap insights. Partner with Product Marketing, Sales, and Product Management, support deal teams, conduct user research, and evangelize company messaging through events, customer engagements, and webinars.

Leads product marketing strategy and execution for Calendly products, including AI capabilities. Responsibilities include customer and market analysis, product positioning and messaging, go-to-market planning, launch execution, cross-functional coordination, executive communication, campaign measurement, and adoption improvement. The role also requires using AI tools and building reusable AI workflows to improve product marketing efficiency and quality.

Leads go-to-market strategy and product marketing for digital learning platforms. Develops positioning, messaging, personas, launch plans, sales enablement materials, and demand-generation strategies. Synthesizes customer, competitive, and market insights to inform product roadmaps. Partners with product, sales, and marketing teams, coordinates external contributors, and supervises three marketing professionals through coaching and prioritization.

Develop and execute product marketing strategy for a B2B/B2G technology portfolio. Responsibilities include positioning and messaging, competitive research, product launches, go-to-market planning, sales and customer success enablement, partner marketing, customer adoption materials, KPI reporting, and cross-functional project coordination.

Leads product marketing for Pushpay’s Giving solutions during a 14-month temporary initiative. Owns positioning, messaging, competitive intelligence, go-to-market strategy, product launches, sales enablement, customer evidence, adoption campaigns, and performance measurement. Partners cross-functionally with Product, Sales, Customer Success, Growth Marketing, and Creative to drive acquisition, adoption, retention, and expansion. Requires strong B2B SaaS product marketing experience, strategic communication skills, and the ability to translate complex financial technology into compelling customer value.