Account Strategist, Scaled Sales
The Scaled Sales vertical focuses on building advertiser partnerships with small and mid-size businesses throughout the US. This sector is an ever growing and evolving one, and Snap believes it represents a tremendous opportunity to share such businesses with the next generation of consumers.
As an Account Strategist, you will own customer relationships throughout the SMB advertising vertical and grow their investment through consultation, nurturing and support. In addition to client activation and retention, you will contribute to identifying key market indicators relating to the SMB advertiser ecosystem, and help to educate leadership and cross-functional partners on market and industry trends. Working from our Los Angeles, CA headquarters, you will help improve how we prioritize, communicate and support the SMB advertiser base, and research the broader SMB ecosystem to identify future customers.
What you'll do:
Activate and retain advertisers throughout the SMB advertising vertical
Initiate customer outreach, using frequent outreach and tailored messaging to secure interest in Snap advertising and set up initial sales meetings
Take on project based work as needed to improve processes, foster collaboration and improve our sales resources
Define the overall sales approach for specific customer segments, develop work plans, and create compelling customer value propositions
Develop metrics to measure the growth and performance of accounts and provide reporting to customers as needed
Analyze campaign performance statistics and recommend performance enhancements
Articulate and update clients on Snap Inc. products and developments
Minimum Qualifications :
Bachelor's degree or equivalent preferred
Experience in advertising/media sales, media buying, or agency account management
Preferred Qualifications:
Knowledge of social media, mobile apps, and digital and mobile marketing
Ability to perform well in a highly dynamic, rapidly changing environment
Strong problem solving and quantitative analytical skills
Excellent written and oral communication skills
Ability to work independently as well as collaboratively within a team environment
Someone who’s up for the challenge of building something from the bottom up
Passion for Snap Inc. products and marketing!
Embodies Snap’s values of being Kind, Smart and Creative.