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Spectrum

Sr. Director, Advertising Sales

Reposted 2 Days Ago
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In-Office
Reno, NV
Senior level
In-Office
Reno, NV
Senior level
Leads regional advertising sales, revenue growth, P&L ownership, forecasting, inventory management, client relationships, and sales strategy across linear, digital, and local advertising products. Coaches sales managers and account executives, develops talent, builds strategic client and agency partnerships, identifies market opportunities, and collaborates with marketing, research, product, and national sales teams on pricing, packaging, and go-to-market strategies.
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This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.
Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.
SUMMARY
As a Sr. Director, Ad Sales, you will manage all aspects of advertising sales for a region/market. You serve as an influential leader who coaches and develops staff, implements sales strategies, manages inventory, forecasts revenue, and recruits and retain top sales talent. Collaboration is the core of your work as you will work with a variety of clients and internal partners to drive revenue generation.
DUTIES & RESPONSIBILITIES
Advertising sales is an exciting and ever-changing digital environment. On any given day, you'll find yourself cultivating connections with clients, embracing the latest and greatest media trends, and collaborating with agency partners on advertising solutions.
  • Seeking and pursuing revenue opportunities for the business
  • Developing and cultivating both internal and external relationships
  • Drive revenue growth and own the P&L for advertising sales across the region, setting and delivering against annual and quarterly revenue targets across linear, digital, and local advertising products.
  • Lead, coach, and develop a team of sales managers and account executives, setting performance expectations, managing pipeline and forecasting, and building a strong sales culture and talent bench.
  • Build and maintain senior-level relationships with top local, regional, and agency clients, acting as the primary point of escalation and partnering on strategic account planning for key accounts.
  • Partner cross-functionally with marketing, research, product, and national sales teams to develop competitive pricing, packaging, and go-to-market strategies tailored to the local market.
  • Monitor market trends, competitive dynamics, and advertiser spend patterns to identify new revenue opportunities and adjust sales strategy, while ensuring compliance with company policies and industry regulations.

QUALIFICATIONS
Required
  • Experience: Media/Ad sales management (5+ years)
  • Education: Bachelor's degree in Business or equivalent work experience
  • Skills: Communication, leadership, negotiation, strategy, collaboration
  • Abilities: Relationship building, sales lead conversion, managing deadlines and priorities, developing new business opportunities

Preferred
  • Senior Leadership experience in advertising/media

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SAS800 2026-83817 SAS800 2026
Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know Us Spectrum is a suite of advanced communications services offered by Charter Communications, the leading broadband and video company in the nation and the fastest growing mobile provider in its footprint, with services available to more than 70 million homes and small to large businesses across 45 states. When you join our team, you'll be keeping customers connected to Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products.
Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.

Spectrum Los Angeles, California, USA Office

Los Angeles, CA, United States

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