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Sandoz

Senior Brand Manager

Posted 6 Days Ago
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In-Office
Sandoz, CA
Senior level
In-Office
Sandoz, CA
Senior level
Lead development and execution of brand strategy and long-term growth plans for pharmaceutical products. Manage cross-functional teams, budgets, forecasting, omnichannel campaigns, and performance metrics. Use market and customer insights to drive market share growth, ensure regulatory compliance, and coach junior marketers. Engage internal and external stakeholders and support brand launches, particularly in specialty or generic pharmaceutical markets.
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Job Description Summary

At Sandoz, our Purpose is pioneering access for patients

Job Description

Sandoz continues to go through an exciting and transformative period as a global leader and pioneering provider of sustainable Biosimilar and Generic medicines. As we continue down this new and ambitious path, unique opportunities will present themselves, both professionally and personally. Join us, the future is ours to shape!

The role of Senior Brand Manager role will be critical to lead marketing activities across a number of therapy areas that enable the NHS to release potential savings. This role will require full ownership of the brand strategy. Developing positive relationships with both internal and external stakeholders through in field customer engagement.

Your responsibilities:

Your responsibilities include, but are not limited to:

  • Own the development and delivery of brand strategy and long-term growth plans, maximising brand value throughout the product lifecycle and ensuring alignment with business objectives.

  • Lead cross-functional brand teams to develop, prioritise and execute strategic and tactical plans, ensuring delivery of agreed objectives and commercial outcomes.

  • Drive brand performance, market share growth and customer engagement through effective promotional campaigns, omnichannel activities, events and customer-focused initiatives.

  • Generate and apply customer, market and competitor insights to identify growth opportunities, strengthen brand positioning and inform strategic decision-making.

  • Own brand budgets, forecasting and resource allocation, ensuring effective investment decisions, financial discipline and optimisation of marketing return on investment.

  • Lead demand planning and forecasting activities, including annual brand plans, sales forecasts and ongoing performance reviews.

  • Establish and monitor key performance indicators, track business results, and provide regular insights and recommendations to stakeholders to drive continuous improvement.

  • Build and influence strong relationships with internal and external stakeholders, including customers, to drive alignment, collaboration and achievement of brand objectives.

  • Support the development of marketing capability by coaching less experienced marketers and promoting best practice and consistent ways of working across the marketing team.

  • Ensure full compliance with company policies, industry regulations and reporting requirements, including timely reporting of technical complaints, adverse events and special case scenarios.

What you’ll bring to the role:

Essential Requirements:

  • Bachelor's degree in Marketing, Business, Life Sciences, or a related field and/or MBA or advanced qualification in Marketing, Business, or Life Sciences.

  • Proven experience in Brand Management, Product Management, or Pharmaceutical Marketing.

  • Strong ability to develop and execute brand strategies, promotional campaigns, and tactical marketing plans.

  • Experience managing cross-functional teams and collaborating with stakeholders across functions.

  • Demonstrated ability to analyze market trends, customer insights, and competitive landscapes to drive business decisions.

  • Strong understanding of omnichannel customer engagement and digital marketing approaches.

  • Experience managing marketing budgets, forecasting, expenditure tracking, and measuring return on investment (ROI).

  • Ability to monitor brand and product performance and implement corrective actions to achieve commercial objectives.

  • Excellent project management, organizational, and prioritization skills.

  • Strong analytical skills with the ability to interpret performance data and market intelligence.

  • Effective communication, presentation, and stakeholder management skills.

  • Knowledge of pharmaceutical industry regulations, compliance requirements, and promotional codes of conduct.

  • Experience preparing and presenting materials for cross-functional or brand team meetings.

  • High level of accountability, attention to detail, and commitment to compliance.

  • Experience within a multinational pharmaceutical or healthcare organization.

  • Experience launching brands or products in specialty or generic pharmaceutical markets.

  • Experience working within Endocrinology and/or Growth Hormone therapeutic areas.

You’ll receive:

Competitive salary, Annual bonus, Pension scheme, Health insurance, 24 days annual leave, Flexible working arrangements, Employee recognition scheme, learning and development opportunities.

Why Sandoz?

Sandoz is the global leader in Biosimilar and Generic medicines, a segment of the healthcare industry that delivers 80% of the world’s medicines at 30% of the cost, touching the lives of more than 1 billion people across 100+ countries! While we are proud of our achievements, we have an ambition to do more so that everyone can achieve the basic human right of good health. 

With investments in new development capabilities, production sites, new acquisitions, and partnerships, we have the opportunity to shape the future of Sandoz and help even more people gain access to low-cost, high-quality medicines, sustainably.  

Our momentum is powered by an open, collaborative culture driven by our talented and ambitious colleagues, who, in return for applying their skills, experience an agile and collegiate environment with impactful careers, where diversity of thought is welcomed and where personal growth is supported!  

  

Join us, help us make healthcare fairer and faster.  

Commitment to Diversity & Inclusion:

We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

#Sandoz

Skills Desired

Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Stakeholder Engagement, Stakeholder Management

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