US Bank Logo

US Bank

Marketing Specialist

Reposted Yesterday
In-Office
Los Angeles, CA, USA
93K-109K Annually
Senior level
In-Office
Los Angeles, CA, USA
93K-109K Annually
Senior level
Develop and execute integrated, multichannel marketing programs, especially events, webinars, promotions, and related materials. Coordinate with sales, digital, activation, agencies, and cross-functional teams to deliver branded, compliant assets. Maintain marketing plans and calendars, support regulatory reviews, analyze performance data, monitor market trends, and recommend improvements. The role requires managing multiple events and initiatives on schedule and within budget while supporting customer growth, retention, and engagement.
The summary above was generated by AI

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed.  We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.

Job Description
Additional Job Description

This role is responsible for the development and implementation of the multi-channel marketing programs and strategies to support business line goals. This could include marketing, advertising, promotions, sales collateral and point of sale materials. Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Evaluates and measures program results to optimize investment. Works with agencies and cross-functional teams to produce materials that are branded and compliant. Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies. Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals. Provides solutions and problem solve for business line objectives. 

Key Responsibilities:

  • Assist Regional Marketing Managers in the execution of integrated event marketing initiatives across various channels.

  • Assist in the planning and execution of events, webinars, and promotional activities.

  • Coordinate with internal teams — including sales enablement, activation, and digital — to ensure timely delivery of marketing assets.

  • Leverage insights and data to support strategic recommendations and continuous improvement.

  • Help maintain segment-specific marketing plans, calendars, and timelines.

  • Submit marketing materials for compliance review and ensure timely approvals in alignment with regulatory and brand standards.

  • Stay informed on industry trends, market developments, and competitor activities relevant to assigned segments.
     

Preferred Skills/Experience:

  • Experience supporting event marketing programs that align with evolving business priorities and drive measurable business results.

  • Demonstrate strong project management skills to successfully deliver multiple events on time and within budget.

  • Proficiency in Cvent event management software is highly desirable and will enable faster onboarding and immediate contribution.

  • Excellent written and oral communication skills, including presentation skills. 

  • Proficiency in Microsoft Office (PowerPoint, Excel, Word) and marketing tools (e.g., CRM, email platforms, analytics dashboards).

  • Ability to work collaboratively in a fast-paced, cross-functional environment.
     

Basic Qualifications:

  • Bachelor's degree, or equivalent work experience

  • Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results

The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and flexibility to work outside the office location for the other days.

This position is not eligible for visa sponsorship.

If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.

Benefits: 

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

  • Healthcare (medical, dental, vision)

  • Basic term and optional term life insurance

  • Short-term and long-term disability

  • Pregnancy disability and parental leave

  • 401(k) and employer-funded retirement plan

  • Paid vacation (from two to five weeks depending on salary grade and tenure)

  • Up to 11 paid holiday opportunities

  • Adoption assistance

  • Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Review our full benefits available by employment status here.

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

E-Verify

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $92,820.00 - $109,200.00

U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.

Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.

Posting may be closed earlier due to high volume of applicants.

US Bank Los Angeles, California, USA Office

221 S Figueroa St Ste 100, Los Angeles, California, 90012-2552, United States, Los Angeles, United States, 90012-2552

Similar Jobs

Yesterday
In-Office or Remote
71K-125K Annually
Senior level
71K-125K Annually
Senior level
Information Technology • Software
Executes and optimizes B2B demand generation programs across email, landing pages, websites, social, and marketing automation platforms. Manages Marketo and Salesforce campaign operations, lead routing, attribution, reporting, and data quality. Uses Google Analytics 4 and marketing performance data to develop insights, improve conversion, and support pipeline growth. Partners cross-functionally on campaign strategy, digital experiences, website governance, and continuous process improvement.
Top Skills: AeoContent Management SystemsCookie Consent ManagementCSSGeoGoogle Analytics 4HTMLMarketing AutomationMarketoSalesforceSeoUtm Tracking
Yesterday
Hybrid
70K-80K Annually
Mid level
70K-80K Annually
Mid level
Software • Consulting
Creates original B2B marketing content, including case studies, blogs, emails, white papers, web pages, ads, and sales enablement materials. Interviews customers and subject-matter experts, translates technical product capabilities into clear messaging, maintains brand voice, supports SEO, and collaborates with sales, product, and marketing teams to drive lead generation, nurturing, and customer education.
Top Skills: B2B SaasContent Management Systems (Cms)Seo
2 Days Ago
In-Office or Remote
70K-80K Annually
Senior level
70K-80K Annually
Senior level
Energy • Solar
Execute and optimize digital marketing programs across paid media, SEO, email, SMS, websites, and landing pages. Administer HubSpot marketing automation, integrations, databases, workflows, and reporting. Analyze campaign and funnel performance, improve conversion and retention, create digital assets, and coordinate cross-functional launches and marketing projects. This fully remote role requires occasional travel.
Top Skills: Adobe Creative SuiteCanvaCSSGoogle SuiteGoogle AdsGoogle Analytics 4Google Search ConsoleHTMLHubspotHubspot CmsMeta AdsMonday.ComReddit AdsSmsUtm Tracking

What you need to know about the Los Angeles Tech Scene

Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.

Key Facts About Los Angeles Tech

  • Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
  • Key Industries: Artificial intelligence, adtech, media, software, game development
  • Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
  • Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account