Integrated Media Lead - Marketing (Remote)

At TruStage, we’re on a mission to make a brighter financial future accessible to everyone.  We put people first, and work hand in hand with employees and customers to create a diverse and inclusive environment. Passionate about building insurance, investment and technology solutions, we push the boundaries of what’s possible. We need you to help us shape what’s next. You’ll be encouraged to share your experiences, ideas and skills to help others take control of their financial future.

Join a team that has received numerous awards for being a top place to work: TruStage awards and recognition

Job Purpose:
This position is accountable for orchestrating integrated media plans designed to achieve marketing strategies. The individual will work collaboratively with marketing strategy, analytics, media team counterparts and digital team members to build and deliver the plans. 

This position will be instrumental in providing a level of cohesion between key marketing functions such as creative services and operations.

Job Responsibilities:

• Build measurable, integrated media plans that align with marketing strategy.
• Lead team of cross-functional resources to strategize, implement and measure media tactics in support of marketing strategies.
• Collaborate with cross-functional peers to prioritize work.
• Align resources outside of media and outside of marketing as needed.
• Collaborate with strategy leader to develop channel-specific content, utilizing personal experience and channel-based SMEs to improve the customer experience as well as campaign/channel performance. 
• Working with team, maintain and project area budgets.
• Research and secure media, either direct or through agency partners, as needed. 
• Proactively assess and monitors execution of the plan to ensure effectiveness. 
• Communicate results and recommendations.
• Exercise initiation and creativity in seeking solutions to business issues and problems using consumer insights to guide development.
• Monitor industry trends and conduct competitive analysis. Analysis may include business models, experience framework and marketing technology.

The above statement of duties is not intended to be all inclusive and other duties will be assigned from time to time.

Job Requirements:

• Bachelor’s degree in Business, Finance or equivalent work experience.
• 7+ years of experience working in an integrated media capacity either in direct mail or digital media.
• DTC and B2B business model experience preferred.
• Demonstrated ability to assess risk, create, execute, measure, and manage diverse media programs.
• Fosters collaboration and is a clear, concise, and compelling communicator.
• Ability to influence technical and marketing peers, and exercise upward influence to bring momentum to new initiatives.
• Detail-oriented with the ability to multitask and prioritize projects.
• Demonstrated success with problem-solving and innovation.
• Comfortable with ambiguity.
• Demonstrated ability to build new processes/procedures that are collaborative and extendable.

#LI-Remote

If you’re ready to help make a difference, apply today. Please provide your Work Experience and Education or attach a copy of your resume.  Applications received without this information may be removed from consideration.

Compensation may vary based on the job level, your geographic work location, position incentive plan and exemption status.

Base Salary Range:

At TruStageTM, we believe a sound, inclusive benefits program is of vital importance, along with a flexible workplace that allows for work-life balance, career growth and retirement assistance. In addition to your base pay, your position may be eligible for an annual incentive (bonus) plan.  Additional benefits available to eligible employees include medical, dental, vision, employee assistance program, life insurance, disability plans, parental leave, paid time off, 401k, and tuition reimbursement, just to name a few. Beyond pay and benefits, we also recognize that flexibility, including working in a place you prefer, is essential to caring for our employees.  We will continue to strive to offer flexibility and invest in technology and other tools that will make hybrid working normal rather than an exception, so that when “life happens,” you can focus on what’s most important.

Accommodation request

TruStage is a place where everyone can bring their best self and thrive. If you need application or interview process accommodations, please contact the accessibility department.