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JPMorganChase

Campaign Management, Marketing Strategy Senior Associate-Acquisition Marketing

Posted 12 Days Ago
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Hybrid
Columbus, OH
Senior level
Hybrid
Columbus, OH
Senior level
Develop and manage direct-to-consumer, multi-channel acquisition marketing campaigns across owned, earned, and paid channels. Lead agency briefing and creative development, ensure campaigns meet strategy, timelines, and budgets, optimize performance and efficiency, collaborate on measurement and reporting, and deliver excellent end-to-end customer experiences. The role also contributes innovative ideas, channel best practices, and improved marketing processes.
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The Consumer Bank Acquisition Marketing team is responsible for driving incremental highquality customer growth by launching and leading direct-to-consumer marketing campaigns that acquire new customers and deepen existing relationships. 

As a Campaign Management, Marketing Strategy Senior Associate on the Acquisition Marketing team, you will be responsible for developing, executing, and managing marketing programs/campaigns to support key retail marketing initiatives across multiple channels. You should be energetic, motivated and experienced marketing campaign manager to drive best-in-class consumer experiences, serving as a creative marketing leader and executing multi-channel marketing campaigns. 

 Job Responsibilities:

  • Serving as the creative marketing leader driving best-in-class consumer experiences 
  • Leading internal and external agency briefing and creative development
  • Managing campaigns to ensure initiatives are on-strategy, on time and within budget parameters
  • Thinking critically and making recommendations to optimize campaigns to improve results, drive efficiencies and reduce costs
  • Collaborating with marketing strategy managers to identify opportunities, campaign strategy and the framework for measurement and reporting 
  • Ensuring strong focus on end-to-end customer experience, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed 
  • Contributing fresh ideas in our processes and approach, and help design the future of marketing innovation and execution
  • Contributing innovative and creative ideas as well as channel best practices
  • Managing multi-channel execution (from concept development to delivery) including working across multi-functional teams.

 

Required qualifications, capabilities and skills:

  • Proven track record in direct or digital marketing with 5 years of experience
  • Strong knowledge of campaign execution and/or project management
  • Digital consumer marketing experience in owned, earned and paid channels 
  • High energy, solutions-oriented individual with the ability to work in a fast-paced environment, while managing multiple initiatives simultaneously, working well under pressure with tight deadlines, and prioritization 
  • Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members 
  • Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities 
  • Meticulous attention to detail and a curious mindset

 

Preferred qualifications, capabilities and skills:

  • 5 years of agency or retail experience
  • Specific experience in financial services including debit or credit marketing and/or agency-side experience is a plus
  • 4-year college degree 

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.

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