Account Manager

Aprés Nail has innovated the nail market as the creator of Gel-X. Our mission is to improve nail industry standards and the lives of nail artists by providing innovative products that help both them and their services thrive. Our nails are seen everywhere, from the Met Gala to the Oscars to your local nail salon. The Gel-X revolution is real, and we're looking for our next great team member!

The Account Manager is responsible for managing, nurturing, and growing existing wholesale and offline sales accounts. This role focuses on building long-term client relationships, increasing account performance, maximizing customer retention, and identifying opportunities for expansion within existing partnerships. This role is highly relationship-oriented, proactive, organized, and customer-focused, with a strong ability to manage multiple accounts while delivering exceptional service and driving revenue growth. This role plays a critical part in maintaining customer satisfaction, strengthening brand loyalty, and ensuring consistent communication and execution across all assigned accounts.

Key Responsibilities

Account Relationship Management

· Build and maintain strong long-term relationships with assigned wholesale, distributor, salon, retail, and partner accounts.

· Serve as the primary point of contact for customer communication, account needs, and relationship management.

· Conduct regular check-ins and business reviews with accounts to strengthen partnerships and identify growth opportunities.

· Maintain detailed knowledge of customer goals, purchasing behaviors, and business needs.

Account Growth & Revenue Development

· Identify opportunities to increase account revenue through upselling, cross-selling, promotions, education, and strategic product recommendations.

· Monitor account performance and proactively recommend strategies to improve sales growth and customer engagement.

· Drive reorder activity and support customers in maximizing product sell-through and business success.

· Assist in executing launches, promotions, and seasonal initiatives with existing partners.

Customer Support & Operational Excellence

· Ensure timely follow-up and resolution of customer inquiries, concerns, and requests.

· Coordinate internally with Customer Service, Operations, Marketing, and Education teams to support customer success.

· Maintain accurate CRM records, account notes, forecasts, and communication history.

· Support order management, account onboarding, and ongoing customer education efforts.

Performance & Accountability

· Achieve assigned sales and account growth targets.

· Maintain strong pipeline and account management practices.

· Track customer engagement, retention, reorder activity, and growth opportunities.

· Reinforce professionalism, responsiveness, and relationship excellence across all customer interactions.

Qualifications and Requirements

• 2+ years of B2B sales or account management experience
• Excellent communication and relationship-building skills, with strong negotiation and closing abilities
• Highly organized with strong attention to detail; comfortable managing multiple customer accounts simultaneously
• Proficient with Microsoft Office and CRM software; self-motivated and results-driven
• Ability to travel for trade shows and customer visits
• Experience in the professional nail, beauty, or cosmetics industry, ideally with existing relationships with nail distributors, beauty supply stores, or salon owners
• Knowledge of gel polish, acrylic systems, nail tools, and professional nail products, plus experience with wholesale sales strategies
• Bachelor's degree in Business, Marketing, or related field (preferred but not required)
• Multilingual (Spanish or Vietnamese), experience with professional nail brands, or familiarity with Shopify, NetSuite, or wholesale ordering platforms — all a plus!