Teams at Our Place

Creates and publishes daily TikTok content and monthly Founder-led content, managing ideation, filming, editing, publishing, and community engagement. Oversees TikTok and Instagram broadcast initiatives, monitors social interactions, and supports brand campaigns, events, influencer seeding, partnerships, and content shoots. Collaborates with Social, Creative, Marketing, and Founders while managing weekly content planning, deadlines, budgets, and culturally relevant food-focused storytelling.

Leads Our Place’s customer acquisition and DTC growth strategy across digital and offline channels. Oversees paid social, programmatic, search, streaming TV, podcasts, testing, measurement, reporting, and optimization against revenue and efficiency goals. Builds and mentors a marketing team, manages large acquisition budgets, partners cross-functionally, and develops scalable marketing processes, technology stacks, and reporting systems.

Own the end-to-end digital product experience for a direct-to-consumer ecommerce site. Responsibilities include product strategy and roadmapping, conversion optimization, A/B testing, analytics, customer discovery, requirements, backlog prioritization, sprint ceremonies, cross-functional alignment, product launches, QA standards, documentation, and bug intake. The role requires managing Shopify and DTC integrations while using experimentation, data, research, and AI tools to improve ecommerce performance.