Bare Basix
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<p style="margin: 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 20px; font-size: 14px; vertical-align: baseline; color: rgb(51, 51, 51);">Through marketing and brand messaging, we hope to educate men to purchase new underwear, socks, and undershirts every 6 months. Calvin Klein charges $15-$30 for a pair of quality modal boxer briefs. This same pair costs them less than a dollar to produce. By combining the same quality, at a fraction of the price, on a convenient schedule, their is room to blowup this market.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 20px; font-size: 14px; vertical-align: baseline; color: rgb(51, 51, 51);">Some crazy facts:</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 20px; font-size: 14px; vertical-align: baseline; color: rgb(51, 51, 51);">- Men get rid of their old dirty underwear every 5 years (On average) <br>- Men hate shopping <br>- 20% of men's underwear contain fecal matter. <br>- 75% of women purchase their men's underwear. <br>- 32% of men (Majority) spend between $10 - $15/pair <br>- 32% of men are now buying their underwear online (And growing)</p>
Bare Basix Offices
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Santa Monica, California, USA

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