Style Optimization Editor, Commerce

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

 

A Little About Us
Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. We reach nearly 900 million people around the world, bringing them closer to what they love—from finance and sports, to shopping, gaming and news—with the trusted products, content and tech that fuel their day.
At Yahoo News, we are laser-focused on making discovery delightful and becoming the world’s best curator for our 35 million daily users and expanding our distribution to more platforms to meet millions more users where they are. Building the best guide to the Internet (and the world) requires building the best team.

A Lot About You 

We’re hiring an Optimization Editor who specializes in style content to help maintain and grow our evergreen commerce content library. This role will report to our Style Editor and will be responsible for refreshing existing evergreen articles and buying guides, as well as crafting new “how-to” pieces and related supporting content in our style vertical, as well as supporting our beauty and gifting verticals as needed. 

The ideal candidate has a strong background in SEO and content optimization, impeccable writing and editing skills, experience in reporting, fact-checking and researching, and a knack for breaking down complex topics into easy-to-follow stories. Above all, we’re looking for someone who is obsessed with the style space (including but not limited to clothing, shoes, bags, luggage, undergarments and more), and has a familiarity with products in the beauty and gifting spaces, too. The ideal candidate is willing to deep-dive into the category to glean best practices and suggest updates based on product release cycles and what’s buzzing online. 

Responsibilities:

• Execute content updates for existing commerce articles primarily in the style vertical (but also beauty and gifting as needed), ensuring accuracy, freshness, and alignment with SEO best practices, which may include fact-checking, revising and updating copy and images, updating product recommendations, and in some instances, completely overhauling pieces with reporting and editing as needed.

• Track and maintain evergreen content within the style vertical, working with our content strategists to become an expert on identifying when, what, and how often to update.

• Collaborate with SEO, affiliate, and editorial teams to optimize content for performance.

• Pitch, research, and write new how-to articles and other pieces that support the style vertical’s evergreen commerce content.

• Conduct interviews and source research, expert insights and stats to add depth to evergreen commerce stories.

• Support the editorial team during high-traffic shopping events and the holiday season when needed

• Track content success metrics and identify opportunities for improvement.

• Stay up to date on industry trends, consumer behavior, and best practices in commerce content.

 

Experience:

• 3+ years of writing or editing experience at a digital publisher

• Mastery of SEO best practices

• Experience with evergreen updates

• Experience in commerce, shopping, or product-related content 

• Proven ability to tailor content to diverse audiences, including readers with varying levels of technical understanding

• Strong research and fact-checking skills, with a commitment to providing accurate and reliable information

• Familiarity with Airtable or a similar project management system

• Familiarity with SEO, affiliate marketing, and content optimization strategies

• Experience at a major news or lifestyle publication is a plus

 

 

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome.

The compensation for this position ranges from $72,750.00 - $151,250.00/yr and will vary depending on factors such as your location, skills and experience.The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

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