At Udemy, we’re on a mission to transform lives through learning. Through our intelligent skills platform and a global community of instructors, we’ve helped nearly 80 million learners and more than 17,000 organizations achieve their goals. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others. Learn more about us on our company page.
Where we work
Udemy is a global company headquartered in San Francisco, with additional U.S. offices in Denver and Austin, and international hubs in Australia, India, Ireland, Mexico, and Türkiye. This is an in-office position, requiring three days a week in the office (Tuesday, Wednesday, Thursday) and flexibility on Mondays and Fridays.
About your skills
Community engagement & moderation: Experienced in fostering engaged online communities, skilled in moderating conversations, responding to comments/DMs with brand voice, managing feedback loops, and identifying opportunities to deepen relationships with followers.
Platform expertise & social trends: In-depth knowledge of key social platforms and emerging trends (specifically TikTok and YouTube), with the ability to adapt strategies to fit platform-specific best practices.
Communication & storytelling: Strong communication and storytelling skills with an eye for detail and design.
Project management: Possesses strong project management skills, with the ability to prioritize tasks, stay organized, and thrive in a fast-paced, dynamic environment.
Performance-driven analytical skills: Skilled in tracking, analyzing, and interpreting organic social media metrics to optimize strategies, enhance performance, and deliver data-driven reporting to inform future campaigns.
About this role
We’re seeking a strategic and dynamic Social Media Manager to lead and grow our presence and community across all social platforms—including Instagram, LinkedIn, Facebook, X, Threads, TikTok, and YouTube—with a strong focus on expanding our newer and revitalized channels, TikTok and YouTube.
Partnering with the Manager of Organic Social, you’ll help drive a global social media strategy that fuels brand awareness, community engagement, and long-term growth.
A critical part of this role will be owning and evolving our community engagement strategy — not just with our learners, instructors, and customers, but also with adjacent brands, creators, and users. We're looking for someone who is part strategist, part community-builder: someone who can spot emerging trends, spark meaningful conversations, and create spaces where our audiences feel seen, heard, and inspired to engage.
What you’ll be doing
Social media strategy & management:
Execute a comprehensive, social-first strategy aligned with enterprise goals.
Oversee day-to-day operations of key social channels, driving engagement, brand awareness, and growth.
Assist in building audience and engagement for newer channels.
Monitor and analyze social media metrics to refine strategies and deliver ROI.
Social media engagement & community management:
Develop and implement a comprehensive engagement strategy to foster meaningful interactions with our audience.
Monitor and respond to comments, direct messages, and mentions in a timely and brand-appropriate manner.
Engage with other brands, industry leaders, and influencers to expand reach and visibility.
Utilize social listening tools to track sentiment, gather insights, and proactively address opportunities for engagement.
Partner with customer support and other teams to ensure a seamless and positive experience for our community.
Content creation & oversight:
Develop of platform-specific content strategies tailored to audience behaviors with the social team.
Ensure all content aligns with brand voice, tone, and guidelines.
Manage editorial calendars and oversee creative assets for global campaigns.
Stakeholder collaboration:
Partner with marketing, corporate communications, partnerships, product teams, and more to align social media efforts with broader enterprise objectives.
Work with regional teams to localize campaigns and ensure cultural relevance.
Serve as the primary point of contact for internal and external stakeholders on social media matters.
What you’ll have
Experience managing social media for a global enterprise brand.
Expertise in social media platforms (X, LinkedIn, Facebook, Instagram, TikTok, YouTube) and tools (Sprinklr, Sprout, Hootsuite, etc.).
Experience with managing and growing TikTok and YouTube.
Community management experience, specifically on TikTok.
Excellent copywriting skills, both for short and long-form social media content
Experience with Canva and working closely with a creative design team.
Content creation skills, specifically short-form video for Reels, Shorts, and TikTok
Experience with D2C-tailored content, not limited to memes and other culturally relevant content
Nice to have:
Experience with B2B content creation that maintains a professional yet approachable tone
Proven experience managing regional-language social media channels.
Strong track record in negotiating and managing influencer contracts.
Experience with managing a social listening program through Sprinklr
We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you!
Life at UdemyWe aspire to be as vibrant and dynamic as the communities we serve, as inquisitive as those who use our platform, and as revolutionary as the future we strive to open for everyone. Here are some of the things we love about life at Udemy:
We’re invested in creating an inclusive environment that welcomes a diverse range of backgrounds and experiences. From creating employee resource groups, ensuring we’re a Fair Pay Workplace, and building a flexible work culture, our belonging, equity, diversity, and inclusion (BEDI) initiatives always put our people first. We want you to be able to bring your authentic self to work because when we all do, we’re better for it.
Learning is what we do – inside and out. Our Learning & Development team is second to none, helping ensure your journey is one of continuous progression. You’ll also have unlimited access to Udemy courses, monthly UDays (meeting-free professional development days), and a generous annual professional development stipend.
Our reason to exist is to revolutionize learning – that calls for taking risks and learning from failures. Whether it’s our hackathons (a company-wide effort to envision new possibilities for our product) or sharing our prototypes, we see experimentation as a crucial step on the path to success.
We’re committed to creating world-class employee experiences and are proud of the recognition of this by Great Place to Work.
Of course, the best thing about being part of Udemy is knowing your work makes a difference for people and organizations around the world. You’ve got the skills; why not use them to help others develop theirs?
At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability.
Our Benefits Start with UOur benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our US Benefits, Ireland Benefits & Turkiye Benefits pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process.
Information regarding data privacy is available within the Udemy Careers Privacy Notice.
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