Senior Product Manager

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

We are looking for a Senior Product Manager who has both technical skills and commercial acumen to drive the development of our cutting-edge cross media ads  measurement solutions in the US. This role involves client interaction for complex data integrations, internal stakeholder management across all levels and converting business needs into actionable requirements for technology teams. In this role, you will play a key part in driving the product roadmap, gathering technical requirements, developing product specifications and collaborating with cross-functional teams, and ensuring our solutions deliver value to clients in the fast-evolving digital advertising landscape.

Key Responsibilities:

• Manage the product lifecycle from concept to launch, ensuring timely delivery and quality execution.

• Lead the development and execution of advertising measurement applications, aligning product strategy with company objectives.

• Prioritization of the product roadmap, including a clear understanding of requirements, resources, execution timelines and customer impact. Coordinate with cross-functional teams across data science, technology and customer-facing teams to ensure alignment on delivery timelines

• Gather and prioritize customer feedback, market research, and competitive analysis to inform product decisions. Drive ongoing market research to ensure product relevance with the evolving media landscape.

• Collaborate with senior leadership to ensure the product roadmap aligns with business goals and market demands.

• Drive product enhancements and new features that improve client satisfaction and market competitiveness.

• Mentor junior product managers, fostering a collaborative and high-performance culture.

• Communicate product updates and strategies effectively to internal stakeholders and customers.

• Ensure efficient and effective product development processes, including agile methodologies and best practices. 

• 7+ years of experience in product management preferably within the adtech ecosystem

• Advanced understanding of SSP, DSP integrations, bid request handling and OpenRTB standards. Previous working experience with real-time ad exchanges and API-driven targeting is highly desirable.

• Experience with building advertising measurement and engagement products and solutions

• Strong ability to lead cross-functional teams and manage multiple projects with competing priorities

• Proven experience in driving product development, with a focus on customer needs and market trends.

• Ability to manage and prioritize multiple initiatives in a dynamic environment.

• Solid understanding of the digital advertising ecosystem, including competitive intelligence, ad measurement, attribution, lift modeling, programmatic buying, or planning tools is highly desirable.

• Strong communication and presentation skills, with the ability to articulate complex ideas to diverse audiences.

• Strategic thinker with a hands-on approach to execution

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Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.

A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

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