Senior Copywriter

We’re looking for a Senior Copywriter who wants to join one of the most ambitious, hard-working brand teams out there. We’re truly obsessed with serving Healthcare Professionals (aka Awesome Humans), and the right candidate will be, too. 

If you’ve been at this for a minute, maybe job descriptions with the words “rockstar” and “ninja” make you want to gouge your eyes out. We think that’s a great place to start this conversation.

Instead: You’re a Writer (with a capital W) who has strong opinions about the Oxford comma and em dashes. You’re culture-obsessed (bonus points if you love The Pitt) and are wildly self-motivated, a brilliant collaborator, and suuuper detail-oriented.

Day to day, you’ll be writing and editing copy for assets on a global scale—think scripts, ads, emails, OOH, and more. You’ll also be in the details—sweating over the small things like ensuring that every product description page is accurate, typos are a thing of the past, and that subject lines are so dialed in that the “mark as read” button doesn’t stand a chance.

This role reports directly to the Narrative Director.

What you’ll do:

• Own copy development and execution for high-impact, cross-functional initiatives—ranging from global integrated campaigns to evergreen lifecycle programs—ensuring narrative consistency across ecomm, catalog, retail, and experiential channels.
• Partner with Narrative and Creative Directors and pitch breakthrough creative concepts, shaping the voice and storytelling approach for seasonal brand moments, marquee product launches, and innovation platforms.
• Evolve the FIGS tone of voice across all regions and platforms—ensuring cultural nuance, linguistic precision, and global relevance while maintaining a bold, consistent brand identity.
• Write clear, compelling product descriptions, PDPs, and catalog copy that educate and inspire.
• Develop strategically informed scripts, headlines, lifecycle journeys, and digital ads that don’t just meet the brief—but raise the bar for creativity and business impact.
• Act as a senior creative partner to design, production, and marketing leads—collaborating across disciplines to deliver polished, insight-driven work under tight timelines.
• Interpret and integrate consumer insights, behavioral data, and testing results into copy that drives engagement, conversion, and long-term brand love.
• Elevate the standard. Push the work—and your peers—toward best-in-class creative that earns attention and drives results.

Qualifications:

• Bachelor’s degree in English, Communications, or Journalism
• 7+ years of copywriting experience in a fast-paced, high-performing brand or creative agency environment—ideally in fashion, wellness, or other lifestyle sectors.
• Proven ability to craft compelling, conversion-driving copy across digital, catalog, product, and campaign touchpoints, with an exceptional attention to detail.
• Experience writing for a global brand, including regional nuance, localization strategies, and cross-cultural adaptation.
• Demonstrated success developing brand voice and narrative systems—and applying them with consistency and agility across platforms.
• Deep understanding of content performance, consumer behavior, and how to incorporate insights into creative work without sacrificing storytelling.
• Exceptional collaboration and communication skills; comfortable presenting to senior stakeholders and iterating in a highly cross-functional environment.
• Fluent in internet and social culture—savvy, curious, and always two steps ahead of the next trend.

Other must haves:

• You’ve got a sense of humor (or three)
• You’re excellent at problem-solving on your own, but not afraid to ask questions when you need to
• You love a fast-paced environment (like…really fast paced)
• You’re looking for a company you can grow with
• You love a company with a real purpose that stands by its values
• You’re 100% Awesome. Just like our scrubs. 

FIGS Compensation and Benefits

Pay Range

• At FIGS, your base salary is one part of your total compensation package. This role's base salary range is between $90,000 and $128,000. Actual base salary is determined based on a number of factors, including but not limited to your relevant skills, qualifications, and years of experience. 

Additional Compensation and Benefits 

• Equity: Eligible FIGS employees have the opportunity to own shares of FIGS stock through our new-hire equity program. Additionally, FIGS provides a discount when purchasing FIGS stock voluntarily through our FIGS Employee Stock Purchase Plan  
• Annual bonus: This position is eligible to participate in the FIGS annual bonus program  

• Other compensation and benefits offered include: 
• Comprehensive benefits and perks package focused on your well-being, including premium medical, dental and vision coverage, and full access to wellness services through Breethe and Classpass. 100% FIGS-sponsored life insurance and disability insurance  
• Amazing 401(k) program, with a company match up to the first 6% of your contribution
• Generous paid time off - We have 12 company holidays. For salaried team members, we offer flexible vacation. For our hourly team members, we offer up to 3 weeks of accrued vacation
• Meaningful time away for baby bonding, including parental leave, new parent care meals, and a transition back to work for primary caregivers
• FIGS sponsored Uber Eats voucher for in-office weeks
• Personalized discount code for 50% off all FIGS products, along with a separate code to share with family and friends to enjoy a 25% discount site-wide
• Access to FIGS Vet, Discounted Pet Daycare, Discounted Pet Insurance, and so much more…

*Benefits eligibility is determined by hour requirements and length of service 

A little bit about us…

FIGS, Inc. is a founder-led, direct-to-consumer healthcare apparel and lifestyle brand that seeks to celebrate, empower and serve current and future generations of healthcare professionals. We redefine what scrubs are by creating technically advanced apparel and products that feature an unmatched combination of comfort, durability, function and style, all at an affordable price. With the largest DTC platform in healthcare apparel, we sell our products to a rapidly growing community of loyal customers. Through these customer relationships, FIGS has built a community and lifestyle around a profession, revolutionizing the large and fragmented healthcare apparel market and becoming the industry’s category-defining healthcare apparel and lifestyle brand.

Our Threads for Threads initiative is integral to our mission to improve the lives of healthcare professionals on a global scale. Founded alongside FIGS in 2013, Threads for Threads donates scrubs to healthcare professionals working in resource-poor countries around the world.