Senior Content Creator (B2B)

ABOUT VAYNERX

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERMEDIA 

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

Key areas of Responsibility

• Autonomously ideate large volumes of content across multiple media platforms and tools, with minimal informed guidance from creative leadership
• Create content that makes impactful connections with consumers, measured by high attention metrics (likes, comments, etc).  
• Cull for insights based on real-time response/reaction to live content on social pages, and adapt content based on these learnings
• Collaborate effectively with your teammates and cross functional departments on rapid fire requests and tight timelines 
• Attend creative brainstorms, kick offs, and team meetings contributing meaningful ideas and design strategy formulation
• Mentor Creators and Creator Residents, and even in some cases Art Directors and Copywriters, on your team and across the agency; following the leadership of your A/CD, you help guide and educate on best practices, ideating, and execution 
• Develop high-impact creative that connects with enterprise and technology audiences, driving engagement across digital and social platforms.
• Partner with strategy, marketing, and client teams to craft B2B narratives that highlight innovation, scalability, and business outcomes for technical and executive audiences.
• Attend creative brainstorms, kickoffs, and team meetings, contributing meaningful ideas and design strategy formulations tailored for B2B technology marketing.
• Create content that simplifies complex technology concepts, specifically cloud services, into accessible, emotionally resonant stories.

Experience / Knowledge Required

• 3 to 5 years professional creative experience, with a demonstrable passion for making creative content on a spectrum of media platforms - social, streaming, AR, music, film, interactive, etc. 
• Proficient working within the following tools Figma and UI/UX design. Additional experience with any of the following is a plus
  • Videography/Photography: DSLR
  • Editing: Final Cut / After Effects
  • Writing: Google Docs / Word
  • Art/Design: Adobe Suite / Google Slides / Canva
• Extraordinary content creation skills, capable of execution from start to finish, with a passion for various kinds of creative outlets including design, video, editing and writing 
• Responsible, accountable, and self starter who demonstrates initiative
• Ability to collaborate with the individuals of an organization, fostering strong cross-functional teamwork and positive results.
• Proven experience developing B2B marketing campaigns for enterprise technology, SaaS, or cloud-based products.
• Ability to translate complex technical language into human-centered storytelling that resonates with both IT professionals and business leaders.
• Familiarity with emerging technologies, digital transformation trends, and the evolving landscape of enterprise cloud solutions.
• Understanding of B2B funnel dynamics — awareness, consideration, and conversion — and how creative content supports lead generation and pipeline acceleration