Account Manager
Summary
GumGum is a global technology and media company specializing in contextual intelligence. For over a decade, we have applied our proven machine learning expertise to extract value from digital content for the advertising industry. The company’s contextual advertising engine, Verity™, comprehends the meaning of text, images and video online, allowing marketers to safely and precisely place ads where people are most engaged. Combining that contextual targeting and brand safety intelligence with proprietary high-impact ad formats, GumGum’s advertising solutions deliver industry leading efficiency, accuracy and performance.
The Account Manager is a critical role in working directly with our advertising agency partners to execute on campaigns to meet client targets. The role supports our sales team to ensure that all aspects of campaigns are performing above client expectations while updating, educating and building relationships with advertising users.
The Account Manager facilitates the management of all aspects of the campaign internally working with our design teams, the advertising operations and our sellers while providing GumGum clients with an industry leading end-to-end experience.
Responsibilities
- Support new business development
- Utilize GumGum’s internal inventory management system to build media proposals for prospective clients
- Work with and support sales team in building campaign proposal – including excel spreadsheets, PPT, word documents, emails, etc
- Support Sales in managing and executing strategic sales opportunities
- Coordinate internal teams and execute on sold campaigns
- Work with sellers to plan, manage, implement and execute sold advertising campaigns
- Work in tandem with clients and internal teams to traffic assets/creative/tags for campaign set up
- Review campaign performance daily to ensure performance is trending to achieve KPIs. Meet with Ad Ops to suggest campaign optimizations
- Present campaign performance and updates to client or sales team and communicate optimizations to achieve goals
- Discover new opportunities for growth among existing campaigns
- Assemble campaign wrap decks and final reports to highlight performance and learnings
- Execute on internal processes
- Review and approve IOs and billing reports to ensure correct and timely billing occurs
- Provide feedback to the company on how to best service clients' needs
Minimum Qualifications
- BA/BS degree in Business (Advertising/Marketing) or similar experience
- 3+ years of experience in the digital media field, preferably in online verticals - Account Management, Media Planning, Customer Service
- Extreme attention to detail
- Excellent written and verbal communication skills
- Intermediate PowerPoint, Excel and Word skills
- Familiarity with Atlas, Doubleclick, Comscore, Sizmek, MOAT, Integral Ad Science, Millward Brown, Salesforce, Nielsen, DoubleVerify and JIRA
- Proficient with online advertising terms, concepts, and revenue model
- Able to manage a variety of client needs while delivering on GumGum’s reputation for excellent customer service
- Diplomatically manage various stakeholders both internally and externally while delivering on client expectations
Benefits & Perks
- Competitive health, vision and dental benefits
- Healthcare including 100% coverage for Employee + Spouse/family
- Dependent care FSA
- Employer-matched 401(k) plan
- Stock incentive program (role dependent)
- Paid parental leave
- Goodly - student loan contribution plan
- WFH monthly stipend
- Anniversary recognition and awards
- Fitness reimbursement and wellness workshops
- Discounted Pet Health Program
- Flexible time off and work schedule
- Dog-friendly HQ office - we love our fur babies! Check us out on Instagram @dogsofgumgum
- Incredible work/life balance with a collaborative and friendly work space
- A team that has transitioned to remote work impressively, and remains highly collaborative and connected
- GumGum Gives Back volunteering opportunities
- Team building lunches and events, and monthly company celebrations
- Virtual monthly team bonding events
Career & Development Focus
- Ongoing learning and development for education opportunities such as webinars, books, classes, relevant conferences and events
- Opportunities to pursue business related side projects and yearly Hackathon
- Highly encouraged to contribute to open source software, including our own open source software
- Environment of learning from peers, including meetups, presentations and blog posts
- Opportunity to work with cutting edge technology
- Life Skills sessions - geared towards the whole life/ health / person
- Leadership Bites Dinner Series - connecting current and future GumGum leaders over great food and meaningful conversation
- Stride - our company council committee to share learnings, give updates and provide feedback to the company regarding initiatives and discussions around diversity, inclusion and equity.
Our Values…
Thoughtful…We listen to understand different perspectives, show everyone respect, and relentlessly seek solutions for our clients (internal and external)
Agility…We are quick, nimble, and change direction gracefully, while maintaining control.
Grit…We bring energy and perseverance to everything we do.
Our Culture...
GumGum recently earned LA’s Best Places to Work Award in 2021 by BuiltInLA, and Inc. Magazine’s Best Places to Work in 2020 and it’s no surprise why. With company-sponsored social hours, annual holiday celebrations and on-site gatherings, GumGummers enjoy a fun, creative and collaborative workplace. We provide ourselves on our strong track record of giving employees the autonomy and support they need to succeed. Check us out on Instagram: @gumgum