Sales Coordinator (SoFi Stadium)

LEGENDS GLOBAL

Legends Global redefines excellence in sports, entertainment, and live events. We combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development, venue management, and event booking to revenue strategy and hospitality.

Legends Global brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.

Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen!

THE ROLE        

The Sales & Service Coordinator is responsible for supporting the Group Sales team by managing essential operational tasks, CRM organization, logistics communication, and administrative functions required for group event fulfillment. This position will collaborate with internal departments to ensure seamless execution of group experiences at SoFi Stadium.

 ESSENTIAL DUTES AND RESPONSIBILITIES

• Manage logistics for all group sales, including documentation, event orders, internal communication, and timelines.
• Coordinate directly with the Catering department to ensure food & beverage requirements are aligned and executed accurately.
• Serve as the primary internal liaison for tours, group arrivals, and event-day operational needs.
• Assist with CRM data entry, reporting accuracy, and ongoing maintenance.
• Support invoicing, ticket uploads, tracking client needs, and monitoring ticket data.
• Generate weekly sales and operations reports for department review.
• Assist Account Executives with inbound and outbound prospecting tasks, lead research, and follow-up communications.
• Support the execution of marketing and sales campaigns, including outreach coordination and performance tracking.
• Manage Sales collateral such as photos, promotional materials, and presentation content.
• Coordinate with Operations, Marketing, Ticketing, and other venue departments to ensure alignment and clear communications.
• Deliver excellent customer service and maintain a positive, professional presence.
• Must be available for weekends and special events as required.
• Perform additional duties as assigned.

Disclaimer: The above is intended to describe the general contents and requirements for performance of this job.  It is not intended to be construed as an exhaustive statement of duties, responsibilities, or requirements.

QUALIFICATIONS

To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Strong commitment to delivering a high level of customer and client service with demonstrated initiative and culinary skills.
• Customer service oriented with the ability to interact with all levels of management
• Must be flexible to work extend hours due to business requirements including late nights, weekends and holidays.
• Must be able to work in a team environment.
• High level of attention to detail and organization.

• Must be at least 18 years old
• Be willing to work hours that vary according to event schedule

• Previous catering or event sales experience required
• Three to five years of related experience
• Bachelor’s degree or equivalent combination of education and related experience and/or training
• Resourceful, innovative, and forward thinking, with an entrepreneurial spirit
• Expertise in financial analysis and planning, budgeting, and marketing
• Working knowledge of local and regional markets, venue operations, and special events industries
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously
• Ability to effectively evaluate risks and liabilities of special events and stadium rentals
• Excellent interpersonal and communication skills
• Excellent computer skills, including proficiency in spreadsheet, database, CRM and word processing programs
• Ability to work nights, weekends, and holidays as necessary
• Excellent customer service 
• Can be trusted to act in a manner that is truthful and values direct, honest communication at all levels of the organization
• Strong interpersonal skills; can effectively communicate and relate to all levels within and outside the organization; creates and builds positive and productive relationships
• Responds quickly and effectively to changing trends and circumstances; embraces change and welcomes fresh perspectives; learns from past mistakes and adjusts accordingly
• Ability to manage appropriate steps to get projects completed; has strong abilities to organize people and processes; can create a plan for resourceful workflow
• Can manage people and resources to get projects completed; has a strong ability to multi-task and keep order.
• Detail Oriented 
• Ability to work independently and/or in a team environment
• Strong verbal and written communication skills
• Must have computer skills: Microsoft Word, Excel
• Bilingual in Spanish (preferred)
• Ability to stand, sit, use of hands to handle, or feel, reach with hands and arms
• Ability to lift and/ or move up to 25 pounds.
• Specific vision abilities required by this job include close vision and distance vision

COMPENSATION

$30.00/PH and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear; use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.

Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.