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Mars

Regional Marketing Performance Measurement Sr Manager

Job Posted 14 Days Ago Posted 14 Days Ago
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5 Locations
133K-183K
Senior level
5 Locations
133K-183K
Senior level
This role manages regional marketing performance measurement, implements global marketing measurement solutions, engages stakeholders, provides insights, and ensures effective change management and risk assessment.
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Job Level:

Technical Leadership-T3

Job Description:

Title: Regional Marketing Performance Measurement Senior Manager

Location(s): Open to Mars Hub locations

Workstyle: Hybrid

This role is a project-based transformation role and has a current expected end date of ‘31st December 2026’. As we move closer to ‘31st December 2026’ we will work with you to explore other opportunities for employment within the Mars family of companies.  If a suitable alternative role is not available at that time, your employment will end. Do you feel comfortable entering recruitment for this role given it is project funded - and would require you to secure your next full-time or promotional opportunity with Mars before December 31, 2026.

All applicants must have permanent legal authorization to work in the United States. Mars does not sponsor employment visas for this role.

This position is not eligible for relocation benefits

We are seeking a Regional Marketing Performance Measurement Senior Manager who will play a pivotal role in the success of our MMM initiative. This position will serve as the primary point of contact for regional stakeholders, including business units, Consumer Market Insights (CMI), Finance, Data and Analytics functions, as well as external agencies and delivery partners.

What will be your key responsibilities

  • Regional Implementation Delivery: Lead the regional implementation of the global MMM solution, ensuring alignment with organizational goals and objectives.
  • Stakeholder Engagement: Build and maintain strong, trusted relationships with regional stakeholders to understand their business needs, challenges, and goals. Provide guidance on maximizing the value of MMM capabilities and serve as a trusted advisor.
  • Hypothesis Validation: Elicit and validate regional hypotheses through the application of MMM, ensuring data-driven insights are at the forefront of decision-making.
  • Insights and Recommendations: Provide actionable recommendations and data-driven insights to regional users and stakeholders, enhancing marketing effectiveness.
  • Communication and Reporting: Assess, oversee, and communicate regional advantages to senior management and governance boards, ensuring transparency and alignment.
  • Collaboration: Work collaboratively with program managers, data scientists, data engineers, and other digital team members across multiple partners to ensure the quality and timely delivery of solutions.
  • Change Management: Facilitate change management activities, including training sessions, to ensure smooth adoption of new processes and tools.
  • Risk Management: Actively manage risks, issues, dependencies, and assumptions related to the program scope and deliverables, ensuring proactive mitigation strategies are in place.

What are we looking for?

  • Education: Bachelor’s degree in Business, Economics, Data Science, Statistics, or a related field.
  • Experience: 7+ years of experience in Marketing Analytics and effectiveness or a similar role, demonstrating a strong understanding of marketing performance measurement.
  • Analytical Skills: Strong analytical and problem-solving skills, with a keen attention to detail.
  • Language Proficiency: Professional fluency in Spanish is required to effectively engage with regional stakeholders.

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

Skills:

Action Planning, Analytical Processes, Customer and Market Analysis, Data Collection and Analysis, Data Control, Planning and Organizing, Policy and Procedures, Research Methods, Research Specifications, Verbal Communication

Competencies:

Action Oriented, Business Insight, Collaborates, Cultivates Innovation, Drives Results, Manages Complexity, Nimble Learning, Optimizes Work Processes, Strategic Mindset, Tech Savvy

The base pay range for this position at commencement of employment is expected to be between the below range, however, base pay offered may vary depending on multiple individualized factors, including but not limited to, market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, if eligible, including variable pay & general allowances (depending on the position and employee’s work schedule).  Subject to the terms and conditions of the applicable policies and plans then in effect, and depending on the position offered and the employee’s work schedule (i.e., part-time schedule), eligible employees are automatically enrolled in a 401(k) plan, as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents, and may be eligible to take up to 18 weeks of paid parental leave. Employees will also receive the following paid-time off (which may be prorated based on start date and the employee’s work schedule): 120 hours of vacation per year, paid sick time for eligible Associates of 100% pay continuation for a maximum of 40 hours per calendar year, and 12 paid holidays throughout the calendar year that include both fixed and flexible holidays.

USD 133,067.00 - USD 182,958.00

Top Skills

Data Science
Marketing Analytics

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