Summer marketing intern supporting product marketing, brand strategy, communications, digital marketing, and business planning. Responsibilities include developing marketing strategies, contributing to product roadmaps and business cases, analyzing viewership trends, evaluating content value and acquisition costs, conducting product validation and user testing, supporting culture initiatives, and assisting with campaign execution. The role is a 10-week fully remote internship.
Please provide the following information:
At DIRECTV, we're transforming the entertainment experience through innovative products, cutting-edge technology, and customer-first solutions. Our teams are shaping the future of how millions of customers discover, access, and enjoy content anytime, anywhere.
Dive into Product Management and Marketing as a Summer Intern!
As a Marketing Intern, you'll gain hands-on experience working alongside leaders across Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You'll contribute to real business initiatives, collaborate with cross-functional teams, and develop skills that directly impact DIRECTV's marketing strategy and customer experience.
In this role, you may work on:
- Supporting the development and execution of marketing strategies
- Contributing to product roadmap planning and business case creation
- Analyzing viewership trends and recommending promotional strategies
- Building models to evaluate content value vs. acquisition cost
- Conducting product validation and user experience testing
- Assisting with internal culture initiatives and team-building events
- Collaborating on marketing campaign strategy and execution
Who We’re Looking For:
- Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, Journalism, Public Relations, Media Management, or related fields.
- Proficiency in Microsoft Office Suite
- Strong written and verbal communication skills
- Well-organized with the ability to prioritize tasks
- Self-motivated and accountable, with a willingness to learn
- Passion for marketing, media, and digital innovation
Program Details
- Duration: 10-week remote internship (This is a remote position that can be located anywhere in the United States.)
- Program Dates: Track 1 (6/7/27 – 8/13/27) or Track 2 (6/14/27 – 8/20/27)
- Eligibility: Must have full U.S. work authorization now and in the future
- This position can earn $$20 - $28 per hour, not to mention all the other amazing rewards that working at DIRECTV offers. (Undergrad $20 per hour; Grad $28 per hour)
Ready to explore the possibilities? Join DIRECTV and help shape the future of entertainment while gaining meaningful, real-world marketing experience.
DIRECTV El Segundo, California, USA Office
Our headquarters are located in El Segundo, CA. We have remote, hybrid and office based positions nationwide.
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