Product Marketing Manager

Overview
At Blacksmith, we provide cloud infra to help companies run their CI (GitHub Actions) substantially faster and cheaper. Our mission is to build a CI cloud. Our bet is that CI, as a class of workloads, is ready to be unbundled from the hyperscaler clouds (AWS/GCP/Azure). This is a bold statement, and we have an ambitious roadmap ahead.

• We orchestrate millions of VMs for CI jobs each month over our own fleet of bare metal hardware.

• We power CI for 800+ companies like Supabase, Ashby, Slope, AtoB, Pylon, Superblocks, and Finch.

• Founders: Aditya Maru and Aayush Shah were early systems engineers at Cockroach Labs. Aditya (JP) Jayaprakash worked on search infra and was later a founding member of the ads team at Faire.

• We've raised $13.5M across our seed and Series A, both led by Google Ventures (GV).

• We're growing extremely fast and hit $6M ARR 18 months after launching.

• Product Positioning & Messaging

  • Translate technical depth into customer value and make complex infrastructure sound simple and compelling.

  • Partner closely with product and sales to ensure launches, demos, and decks speak the customer’s language.

• Launches & GTM

  • Lead product launches end-to-end, which includes messaging, landing pages, emails, and sales enablement.

  • Define launch tiers and ensure every release has a crisp narrative and measurable impact.

  • Collaborate with engineering and founders on demos, blog posts, and social amplification.

• Sales Enablement & Collateral

  • Create collateral that converts, like case studies, one-pagers, decks, and battlecards.

  • Build a central source of truth for customer references and success stories.

  • Support the sales team with concise talk tracks, objection handling, and value messaging.

• Content & Thought Leadership

  • Translate customer problems into stories that resonate.

  • Write blog posts, guides, and docs that educate rather than sell, especially content that speaks to developers.

  • Partner with design and brand on visual storytelling that raises our aesthetic bar.

• Clarity: You can make a deeply technical concept understandable without dumbing it down.

• Taste: You care about quality, all the way from slide design to headline phrasing.

• Curiosity: You ask good questions and listen deeply to customers.

• Bias to action: You ship fast, iterate, and learn.

• Collaboration: You work fluidly with founders, engineers, and designers.

• Technical empathy: You don’t need to code, but you understand how developers think.

• Medical, Vision, and Dental insurance.

• Competitive base + equity.

• Unlimited PTO.

• Quarterly offsite.

• Early-exercise stock options

• 12 weeks fully paid parental leave (US)