The Product Marketing Manager drives product success, creating go-to-market strategies, marketing content, and sales enablement tools while collaborating cross-functionally.
Join our passionate and dedicated teams who are shaping the future of sound!
The Product Marketing Manager (PMM) plays a pivotal role in driving the success of our products in the market. Working closely with the Technical Product Manager (TPM) and other cross-functional teams, the PMM ensures that our products are not only market-ready but also strategically positioned to maximize their impact and adoption. The PMM is responsible for crafting and executing comprehensive go-to-market strategies, creating compelling marketing content, conducting in-depth market analysis, and enabling our sales teams with the necessary tools and information.
Principal Responsibilities:
- Develop high impact marketing and sales enablement collaterals and tools to support Sales and Application Projects divisions in understanding and adopting new and updated products.
- Responsible for maintaining technical deliverables (product and system spec sheets...)
- Promote Products at marketing events, trade shows, virtual product launches… Conduct public presentations of products uses and benefits to users at conferences, tradeshows and digital media.
- Provide guidance and support for the global team. Interact with the company’s Sales, Applications Design and Marketing teams and become an internal conduit for both product information dissemination and intake.
- Develop advocacy with sales, end-user and decision-makers by articulating features, benefits, and overlying the value proposition of L-Acoustics products.
- Proofreading and support of technical information and product advertising communications (press review, social networks, website...).
- Act as the product expert and remain current with technology advancement.
- Acts as ambassador and technical authority for products and technologies during virtual or physical events in professional English
- Develop and maintain relationships with expert users of product to gather feedback, with the goal to improve our products.
Required Skills:
- Ability to create technically focused sales materials and presentations, articulating product and technology features and benefits.
- Exceptional communication and presentation skills
- Developing GTM strategy for new products, and product updates
- Customer Journey mapping
- Project management skills for creating and managing product launch assets and timeline
- Ability to build a network and be a brand ambassador in all internal and external settings
- At least 3 years of experience in a product marketing position
- Knowledge of the Pro-Audio Industry, including market requirements and state of the art technologies
- Experience in the Live Sound Industry, including workflows and technologies
- Knowledge of L-Acoustics products, technologies and workflows
- Experience in product marketing for HaaS or SaaS
- Conversion modeling
- Marketing Mix modeling
- CRM tools
- Marketing automation tools
- Data analytics tools (Semrush, Google Analytics, Meltwater, Piwik etc.)
Benefits:
- Profit sharing bonus scheme.
- Telework- two days from home and three days from office
- Travel Opportunities
- Retirement Plan (401k): We offer a 4% matching after 90 days of service.
- Health Insurance (Medical and Dental)
Additional details:
Work hours: 07:30-16:30
Address: Los Angeles. 2645 Townsgate Road #600. Westlake Village, CA 91361 – United States.
Join our passionate and dedicated teams who are shaping the future of sound!
Top Skills
Crm Tools
Data Analytics Tools
Google Analytics
Marketing Automation Tools
Meltwater
Piwik
Semrush
L-Acoustics Westlake Village, California, USA Office
2645 Towngate Rd, Westlake Village, CA, United States, 91361
Similar Jobs
Artificial Intelligence • Cloud • Software • Cybersecurity
As a Product Marketing Manager, you will drive growth by defining market categories, creating content, and collaborating on impactful campaigns for Datadog's software delivery portfolio.
Top Skills:
Ci/CdDevOpsOpen Source Technologies
Artificial Intelligence • Computer Vision • Hardware • Robotics • Metaverse
The role involves developing marketing strategies for AI inference software, collaborating with teams, creating technical content, and representing NVIDIA at events.
Top Skills:
CudaJaxMlirNvidia TensorrtOai TritonOnnxPythonPyTorchTensorrt-LlmXla
Fintech • Marketing Tech • Professional Services • Financial Services
Support email optimization and AI-driven initiatives through data analysis, auditing campaigns, researching best practices, and collaborating on marketing strategies.
Top Skills:
Ai ToolsMarketing Platforms
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
