Product Manager - SEO (Content)

AXS connects fans with the artists and teams they love. Each year we sell millions of tickets to thousands of incredible events – from concerts and festivals to sports and theater – at some of the most iconic venues in the world. Since our founding in 2011, we’ve consistently pushed the industry forward and improved experiences for fans, making it easier than ever to discover events, find the perfect seats, and enjoy unforgettable live entertainment, and we continue to lead the evolution of our industry today.

We’re passionate about improving the fan experience and providing game-changing solutions for our clients, and we’re always looking for smart, motivated people to help make it happen. Bring your enthusiasm, your big ideas, and your desire to team up with some of the best and brightest in technology and entertainment.  

The Role

AXS is looking for a skilled SEO Product Manager to own the development and performance of our SEO content ecosystem. This role will focus heavily on content optimization and content strategy. You will lead our organic content roadmap and optimize landing pages for artists, venues, events, and more while partnering cross-functionally with Product, Marketing, and Client Services to grow our visibility in search in the US and internationally. You’ll review SEO content developed by our agency partners, manage content workflows, help our international partners level up their strategy, and keep things updated and fresh in our internal CMS. You will also be assisting the Sr. SEO Product Manager with the development and execution of AXS’s content strategy and drive incremental traffic and support digital media growth initiatives. You will work closely with our SEO agency and cross-functional teams to identify and prioritize new opportunities and existing enhancements and create new components, templates, and experiences to drive the growth of Non-Branded SEO traffic through content on our site.   

What Will You Do?

• Review SEO content created by our agency partners to ensure quality, accuracy, and alignment with brand, tone, and search intent   
• Partner with UK-based (and other international) stakeholders to guide and support local SEO content strategy
• Help maintain a feedback loop between performance data and content strategy — highlighting wins, gaps, and areas of opportunity
• Collaborate closely with both our SEO agency and content agency to manage editorial calendars and project timelines
• Manage relationships with Account Managers for feedback and approvals on content drafts
• Spec out landing page experiences and capabilities that feature content, keywords, and internal links to drive improvements in quality and relevance.
• Approve and publish finalized content in our CMS (no dev skills needed, but comfort with web platforms is a plus)
• Analyze and interpret organic traffic data to identify trends, patterns, and insights about demand to inform the rest of our business, including the supply side of our marketplace.

What Will You Bring?

• Bachelor's Degree or equivalent experience required; degree in Business, Marketing Communications, PR preferred
• Experience in content marketing, SEO, and digital content production
• Strong understanding of on-page SEO best practices (should know technical SEO but more fluent in on-page SEO)
• Meaningful experience working with engineering, UX and Product
•  Knowledge of JIRA, writing user stories, working on sprint cycles
• Experience working with CMS platforms (WordPress, Contentful, etc.)
• Large-scale marketplace SEO (5-500+ million URLs) experience is highly preferred
• Experience working in a complex global technology company is preferred
• Familiarity with tools like Google Search Console, Ahrefs, SEMrush
• Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail.
• Experience managing agency relationships or client-facing content review cycles
• Ability to stay organized in a highly demanding environment.
• Ability to work in JIRA and agile experience preferred
• Bonus: Prior work in a global marketing environment

Pay Scale: $97,451 - $126,499

What’s in it for You?

• Extraordinary People – we’re not kidding!
• Meaningful Mission - Helping revolutionize an industry and deliver better experiences for fans and clients around the world.
• Opportunities for learning and leveling up through training and education reimbursement.

More about AXS

AXS, a subsidiary of AEG, sells millions of tickets each year for over 500 premier venues, sports teams, and event organizers across North America, Europe, Asia, Australia and New Zealand. Clients include First Avenue, USGA, Red Rocks Amphitheatre, Crypto.com Arena, Coachella, Stagecoach, The O2, and B.League (Japan).

Headquartered in Downtown Los Angeles, California, AXS employs more than 500 professionals in multiple locations worldwide. In each location you’ll find a team of dedicated, diverse employees (we’ve dubbed ourselves “Fanatix”) who create groundbreaking products and services in a fun, fast-paced environment. 

To learn more about our culture and values, visit: https://solutions.axs.com/careers/

More about AEG

For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.
Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

We are dedicated to a diverse, inclusive and authentic workplace, so if you’re excited about this role but can't "check every box" in the job description, we encourage you to apply anyway. You may be the right candidate for this or other roles.

We’re an equal opportunity employer and never discriminate based on gender, age, race, religion, color, national origin, sexual orientation, marital status, veteran status, or disability status. 

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

#LI-Hybrid