Acuity is seeking a Personal Lines Growth Manager to drive profitable Personal Lines new business growth through market strategies aligned to enterprise objectives, with a focus on under-penetrated markets and long-term portfolio diversification. This role partners closely with leaders across Distribution, Marketing, Product, Pricing, Underwriting, Actuarial, and Operations to identify opportunities, shape strategy, and turn vision into execution. The position requires strong market insight, a data-driven mindset, and the ability to influence decisions, prioritize initiatives, and deliver measurable results that support sustained growth and competitive positioning across evolving market conditions and customer needs, without direct people leadership.
ESSENTIAL FUNCTIONS:
- Develop a Personal Lines new business growth strategy and execution plan in partnership with senior leaders across Distribution, Market Strategy, Product Strategy, Underwriting, Pricing, and Actuarial.
- Identify and advance growth opportunities in targeted states and markets aligned with Acuity’s Personal Lines strategy.
- Accountable for Personal Lines new business performance and diversification, including identifying and advancing growth opportunities by product, channel, customer segment, and geography.
- Translate Personal Lines growth strategies into executable initiatives, partnering closely with Underwriting, Product Strategy, Pricing, Actuarial, Marketing, and Distribution leaders to ensure alignment and delivery.
- Monitor and evaluate Personal Lines new business performance, competitive dynamics, distribution effectiveness, and market conditions consistent with Acuity’s market strategy frameworks.
- Remain grounded in Personal Lines‑specific data to identify changes in competitiveness, appetite, or acquisition performance; proactively communicate insights and recommend actions.
- Develop and manage key metrics that connect Personal Lines new business outcomes to strategic objectives, identifying trends, risks, and opportunities.
- Leverage a data‑driven approach to inform go‑to‑market strategies, agency engagement, and pipeline development efforts.
- Serve as a credible, objective growth leader while driving alignment across cross‑functional partners without direct authority.
- Build and maintain strong relationships with internal stakeholders and external agency partners to synthesize quantitative and qualitative market feedback that informs strategy and action.
- Present regular updates on Personal Lines new business results, insights, and recommendations to senior leadership.
- Proactively monitor insurance industry and Personal Lines trends to inform ongoing growth strategy.
- Includes purposeful travel to priority growth states to engage agencies, distribution partners, and field stakeholders.
- Actively pursue continued professional development.
- Highly regular and predictable attendance.
- Performs other duties as assigned.
EDUCATION:
Bachelor’s degree or extensive applicable experience
EXPERIENCE:
Minimum 8 years of experience in property and casualty insurance, with direct exposure to Personal Lines. Demonstrated experience developing growth or market strategies and translating strategy into execution through cross‑functional collaboration. Background in distribution, product, pricing, underwriting, market strategy, or analytics strongly preferred.
OTHER QUALIFICATIONS:
- Demonstrated ability to build growth strategies in under-penetrated or emerging markets.
- Builds strong, productive relationships across the organization and with external agency partners in support of Personal Lines new business growth.
- Demonstrates strong presentation and facilitation skills with the ability to align diverse perspectives and drive decisions.
- Displays strong capability in data synthesis, analysis, and visualization; experience using tools such as Excel, Tableau, or similar platforms.
- Demonstrates sound judgment, critical thinking, and problem‑solving skills with a solutions‑oriented mindset.
- Effectively translates business, market, and distribution insights into actionable strategies.
- Excels in verbal and written communication across executive and operational audiences.
- Adapts readily to changing conditions while remaining focused on outcomes.
- Effectively prioritizes and executes work in a self‑directed environment.
*Acuity does not sponsor applicants for U.S. work authorization.*
This job is classified as exempt.
The salary range for this position is $140,000-$175,000 annually. This salary range is an estimate, and the actual salary will vary based on applicant’s education, experience, knowledge, skills, and abilities.
For this role, Acuity offers a comprehensive benefits package, including a generous 401(k) contribution, medical, dental, vision, life and disability insurance, paid time off, an Employee Assistance Program, and more. A full description of benefits and eligibility will be provided to candidates during the hiring process.
We are an Equal Employment Opportunity employer. Applicants and employees are considered for positions and are evaluated without regard to mental or physical disability, race, color, religion, gender, national origin, age, genetic information, military or veteran status, sexual orientation, marital status or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved.
Acuity will include at least one in-person interview during the hiring process for all positions.
If you have a disability and require reasonable accommodations to apply or during the interview process, including for in-person interviews, please contact our Talent Acquisition team at [email protected]. Acuity is dedicated to offering reasonable accommodations during our recruitment process for qualified individuals.
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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