Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. Since its start as the Google Self-Driving Car Project in 2009, Waymo has focused on building the Waymo Driver—The World's Most Experienced Driver™—to improve access to mobility while saving thousands of lives now lost to traffic crashes. The Waymo Driver powers Waymo’s fully autonomous ride-hail service and can also be applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided over ten million rider-only trips, enabled by its experience autonomously driving over 100 million miles on public roads and tens of billions in simulation across 15+ U.S. states.
On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base.
This role follows a hybrid work schedule and reports to Brand Partnerships Lead.
You will:
- Collaborate: Work closely with Product, Strategy, Business Development, and Marketing stakeholders to determine highest ROI partnership opportunities and deliverables based on market-specific growth and expansion plans
- Negotiate: Engage and secure high ROI marketing partnerships across travel, hospitality, universities, and entertainment venues to establish brand awareness, product adoption, and top notch customer experiences
- Create: Bring to life partnerships in creative ways that align Waymo’s business needs with partner audience passion points. Build out multi-channel marketing plans based on mutual audience and brand voice principles
- Build Relationships: Represent Waymo as the key point of contact for a portfolio of partners, maximizing relationships with the partners’ extended network of affiliates and thought leaders
- Measure Impact: Ensure all partnerships drive measurable and ongoing impact by providing consistent KPI reporting to guide future partnership strategies and decisions
You have:
- 7+ years of experience in partner marketing, high-stakes negotiation, and large-scale activations in-house or in an agency environment for B2C brands
- Proven track record leading complex business negotiations with positive results
- Experience bringing to life multi-channel marketing partnerships and consumer promotions with significant brand and operational impact
- Compelling verbal and written communication skills with standout strength building rapport, advocating for the business, and tailoring approaches to the audience
- Dynamic, big picture strategic thinking coupled with detail-oriented, hands-on execution
We prefer:
- Experience working at or directly with the hospitality, travel, education, and/or large scale venue partners
- Familiarity and experience with the autonomous vehicle, automotive, or high-growth technology industry
- Experience collaborating deeply with product and technical teams, ensuring all marketing initiatives are grounded in the reality of the technology and product capabilities
- Understanding of brand safety and policy issues related to emerging technology
Travel:
- Willingness to travel nationally and globally to assess market opportunities and build partner relationships
The expected base salary range for this full-time position across US locations is listed below. Actual starting pay will be based on job-related factors, including exact work location, experience, relevant training and education, and skill level. Your recruiter can share more about the specific salary range for the role location or, if the role can be performed remote, the specific salary range for your preferred location, during the hiring process.
Waymo employees are also eligible to participate in Waymo’s discretionary annual bonus program, equity incentive plan, and generous Company benefits program, subject to eligibility requirements.
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