Snap Inc.
We believe the camera presents the greatest opportunity to improve the way people live and communicate.
Santa Monica, CA
Hybrid

Sr. Business Marketing Manager, Verticals (Retail, Restaurants, Travel)

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We’re looking for a Senior Manager, Business Marketing to join Team Snapchat! 

In this role, you’ll partner with the Marketing and Sales teams from our global offices (NY, Chicago, Los Angeles, Detroit, Dallas, San Francisco, Seattle, Atlanta, and International markets) to develop and execute internal and external programs that leverage our own platform and products to educate and inspire our clients through world-class business marketing.

Working from our NY, San Francisco, Chicago or LA office, you’ll lead vertical specific initiatives for the Retail, Restaurants and Travel verticals in North America and scale them globally to other key markets. We are looking for an experienced marketing leader and self-starter who has demonstrated success dealing with ambiguity, managing cross-functional teams, and problem-solving with limited oversight. This position reports to the Head of North America Business Marketing.

What you’ll do:

  • Bring your brand marketing experience and subject matter expertise in the Retail, Restaurants and Travel industries to develop and execute B2B marketing programs that bring to life Snapchat’s advertising solutions across these verticals

  • Lead strategy and execution for integrated marketing plans, sales and marketing collateral, case studies and thought leadership to align with business and revenue goals, and partner with the International Business Marketing team to scale these efforts globally 

  • Measure the effectiveness of marketing activities and the ROI of its expenditures 

  • Build relationships with key stakeholders and lead cross-functional collaboration with Business Insights, Consumer Marketing, International Marketing, Product Marketing, Comms, Design and Legal.

  • Increase advertiser consideration of Snapchat by developing educational events (large scale industry events to smaller master classes) at a high frequency.

  • Be the external face of Snapchat for these verticals at industry speaking events

Knowledge, Skills & Abilities: 

  • Track record of success in domestic or international marketing roles, B2B or B2C, building full-funnel advertising campaigns and leading cross-functional teams

  • A superb track record for project management, executing multiple projects simultaneously, at a high frequency

  • Storyteller with experience translating insights, product information and data into client-facing marketing presentations 

  • Experience guiding creative production of campaigns, printed collateral, presentations, websites, videos and other marketing materials 

  • Proven experience as a leader of change, achieving operational excellence by introducing performance measures, processes and systems

  • Ability to initiate and drive projects to completion with minimal guidance, and to work independently as well as collaboratively in a team environment 

  • Experience thinking creatively, communicating and presenting to large groups, and a deep proficiency in brand building

  • Travel required for events as needed

  • A passion for Snapchat and creativity!

Minimum Qualifications: 

  • 10+ years of brand marketing experience developing strategy, positioning and messaging for a brand or product in a marketing organization 

  • 5+ years experience with digital media, using advertising data to craft media strategy

  • Subject matter expertise in Retail or Restaurants

 At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected]. 

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What are Snap Inc. Perks + Benefits

Snap Inc. Benefits Overview

At Snap, we empower and equip our team to make well being a priority and act on it. Our supportive health and wellness offerings are here to grow with you every step of the way.

Here are just a few of our benefits in more detail:

-Fully subsidized medical, dental, vision for you + spouse/domestic partners/dependents for full-time & part time (20+ hours) & interns
-Up to 16 weeks fully paid parental leave (up to 28 weeks birthing parents )
-Up to $40K adoption & fertility coverage / up to $80K surrogacy reimbursement
-1 month flexible, fully paid return to work program work
-120 hours of back-up care per year (US)
-6 weeks paid Family Caregiver leave & dedicated family care support through Wellthy
-25+ mental health sessions for you + dependents through Lyra
-For team members who need to travel for medical treatments that are banned in their state of residence, Snap will provide a travel benefit allowance that includes transportation and lodging of up to $10,000 for an individual seeking those services.
-401K matching
-Financial wellbeing through Northstar & legal support through RocketLawyer
-Mobile phone stipend

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
4-day work week
Our “default together” approach is an 80/20 model where we are asking team members to spend 80% of the time, on average, in the office, with the remaining 20% of the time spent remote.
Employee resource groups
Employee-led culture committees
Quarterly engagement surveys
Hybrid work model
Remote work program
Snap's Flexible Work policy offers most team members the choice to work virtually in a Snap operating location or in-person from a Snap office.
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Our Employee Resource Groups are created and led by members of the Snap Inc. family. They empower us to come together to celebrate a common cause, raise awareness, and encourage advocacy.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Employees can contribute to a Medical FSA to pay for eligible medical expenses, or a Dependent Care FSA to pay for eligible daycare expenses, with pre-tax dollars.
Disability insurance
Employees can take up to 16 weeks of short-term disability for 60% tax-free pay with benefits remaining active. Long-term disability is also available at 60% tax-free.
Dental insurance
We provide free dental coverage for employees and eligible dependents. In addition, the plans have an orthodontia benefit. Annual in-network cleanings and exams are covered at no cost.
Vision insurance
Snap provides a free vision plan for employees and eligible dependents. The plan includes a LASIK benefit and a $200 annual frame/contact lens allowance.
Health insurance
We provide free PPO and HSA plans to employees and their dependents with the option to buy-up to an enhanced PPO plan with lower co-pays. In CA, Kaiser HMO is another free medical plan option.
Life insurance
We provide Basic Life and AD&D insurance at 2x salary at no cost.
Wellness programs
Snap's wellness program, SnapFit, offers events, programs, education, and more that will help you stay fit across four pillars: Mind, Body, Money, and Health!
Team workouts
Mental health benefits
Transgender health care benefits
Financial & Retirement
401(K)
Snap offers a retirement savings plan that allows you to save for your retirement on a pre-tax and/or post-tax basis.
401(K) matching
Snap matches 100% up to 3% and 50% on your 4th and 5th contribution to both your pre-tax and/or Roth elective contributions and the match is immediately vested. We also offer the Mega Backdoor Roth.
Company equity
Snap offers compensation packages that allow you to share in Snap's long-term success!
Performance bonus
Child Care & Parental Leave Benefits
Childcare benefits
Snap provides back-up child care at a subsidized rate for up to 80 hours per year.
Generous parental leave
Non-birthing parents receive up to 16 weeks of full pay and birthing parents receive up to 26 weeks of full pay.
Family medical leave
Snap provides up to 6 weeks of full pay as part of our Family Caregiver Program.
Adoption Assistance
Snap will reimburse up to $40k towards any adoption expenses and $80k towards surrogacy expenses you incur and you are eligible for up to 16 weeks of full pay to bond with your new child.
Return-to-work program post parental leave
Fertility benefits
Adoption, surrogacy, infertility, and fertility preservation benefits
Vacation & Time Off Benefits
Unlimited vacation policy
Salaried employees have a flexible vacation policy approved at their manager's discretion. Hourly employees get 15 days of vacation which jumps up to 20 days after 4 years of service.
Generous PTO
Generous time off and leave programs. In the US, this includes the following: Flexible vacation policy for exempt team members, Up to 3 weeks PTO for non-exempt, 12 paid holidays, 15 sick days
Paid volunteer time
Employees are allotted four hours of paid time off to volunteer at charities that align with the company’s philanthropic pillars: youth, education, and arts.
Paid holidays
9 paid holidays plus a floating holiday for hourly employees.
Paid sick days
Snap provides 15 sick days per year if you're feeling under the weather.
Office Perks
Commuter benefits
Our Commuter Benefit allows you to use tax-free funds to pay for parking and public transportation — such as train, subway, bus, ferry, trolley, or vanpool — as part of your daily commute to work.
Company-sponsored outings
There are various social events to choose from, ranging from cultural, health & fitness, personal development, volunteering, arts & crafts, and more.
Free daily meals
Various offices have in office free lunch provided Monday - Friday.
Free snacks and drinks
All offices are stocked with free snacks, drinks, coffee, etc.
Some meals provided
Company-sponsored happy hours
Onsite office parking
Our headquarters offers parking if you decide to skip the Commuter Benefit.
Relocation assistance
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Job training & conferences
Snap has a Learning & Development program that enables employees to continue honing their skills, and individual teams have budgets to send eligible employees to industry conferences, trainings, etc.
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Virtual coaching services

Additional Perks + Benefits

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