Digital Marketer - City Beauty at Golden Hippo

| Greater LA Area
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City Beauty, a division of Golden Hippo Media, is a young, growing digital marketing company committed to helping everyone live their most beautiful life. We create cutting edge beauty and skincare products and work tirelessly to get them into the hands of the people who need them most - our customers. 

City Beauty is currently looking for a digital marketer to join our expanding marketing team. As our digital marketer you will be responsible for managing our native ad campaigns on Taboola, Outbrain, Yahoo, Revcontent, MGID, and others. You’ll be involved in the entire campaign cycle from start to finish. This includes creating ads, testing for performance, determining budgets, launching and overseeing campaigns. You will work with our copywriters, programmers, and designers to meet your performance goals.

HERE IS WHAT WE OFFER YOU

At City Beauty you have a chance to make an impact. You will have the opportunity to be creative, take initiative and grow. A career at City Beauty is more than just a job. It's the chance to work among friends every day, to work and play hard, and to see the results of your work firsthand. We work in a lively, laid back collaborative work environment, where we focus on getting the best results for ourselves and our customers. We also offer:

  • Competitive salary (DOE)
  • Employer-paid benefits (medical, dental, vision, life)
  • Matching 401K plan
  • Casual, "no dress code" atmosphere and an open office space
  • Highly interactive work with a talented, passionate team
  • UNLIMITED room for growth and results-based pay increases

WHAT YOUR DAY IS LIKE

  • Ideate, implement, and manage native advertising campaigns on multiple platforms including Taboola, Outbrain, Yahoo, Revcontent, MGID, and more.
  • Develop ad creatives (images and copy) for various products.
  • Test audiences and segments to discover new opportunities.
  • Manage budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting target ROAS parameters.
  • Maintain active relationships with account representatives from major advertising platforms to make strategic adjustments to advertising strategies and campaigns.
  • Perform regular tracking and analysis on the performance of each advertising channel and campaign. Prepare and deliver performance reports identifying successes and opportunities for improvement.
  • Research new traffic sources to run wherever economically viable
  • Actively participating in digital strategy and media planning meetings

BEST CANDIDATES WILL HAVE

  • Comfortable with basic image editing using Photoshop
  • Well versed in the Microsoft Office suite, specifically Excel and PowerPoint
  • Professional and positive communication skills, both written and verbal
  • Ability to handle multiple projects and prioritize responsibilities
  • Ability to work efficiently in a fast-paced environment
  • High level of accuracy and attention to detail
  • Self-motivated and a team player
  • Keen problem-solving, optimization and troubleshooting abilities

City Beauty is always looking for smart, driven self-starters who are excited to build a place for themselves in one of the most fun, exciting companies in Los Angeles. If you are passionate about beauty and skincare, thrive on community and communication, learning from your failures, and embracing the unexpected, City Beauty just might be the place for you.

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Technology we use

  • Product
  • Sales & Marketing
    • Google AnalyticsAnalytics
    • InVisionDesign
    • PhotoshopDesign
    • JIRAManagement
    • WordpressCMS

Location

Golden Hippo is located in Woodland Hills, one of Los Angeles' finest neighborhoods.

An Insider's view of Golden Hippo

What’s the vibe like in the office?

It is professional yet lively and relaxed. The office is always buzzing with people exchanging ideas and discussing different ways to reach our goals. It’s fun to work in an environment that works hard, but plays hard too!

Tannum

Online Reputation Management Lead

How do you collaborate with other teams in the company?

We use a mix of Jira/Slack/Invision to help facilitate clear
communication between different departments. In addition to these applications, we thrive on face-to-face interactions which help everyone share ideas and feedback about different projects and we have tons of meeting spaces that help us be able to have focused and efficient conversations.

Anisha

Front End Developer

How has your career grown since starting at the company?

Unlike large corporations where individuals have very specific jobs that limit their duties and exposure to growth, Golden Hippo has allowed me to quickly gain a lot of valuable skills for my career growth. I have plenty of exposure to challenging assignments. I've also learned how to adapt and improvise as well as take on new duties.

Ahmad

Supply Chain Analyst

How do your team's ideas influence the company's direction?

Golden Hippo has a culture that encourages everyone to share ideas. For example, our customer care agents hear firsthand what customers are saying, so we’re able to take that information and funnel it back to the product developers, writers, etc. This allows us to directly influence the way campaigns are run and optimized.

Peter

Chief Customer Officer

What projects are you most excited about?

The Management and Leadership training initiatives. These programs are meant to support the development of our future Hippo leaders, regardless of their existing experience and career levels. L&D is planning on leveraging the knowledge of our existing leadership team and learning resources to ensure successful results for all training initiatives.

Claudia

Learning & Development Manager

What are Golden Hippo Perks + Benefits

Golden Hippo Benefits Overview

At Golden Hippo our benefits extend far beyond providing coverage for basic health services. Whether it's downloading the medical plan app, or having the ability to quickly connect to life balance resources, our benefit plans contribute to sustaining a well-rounded life.

Culture
Volunteer in local community
Various teams at Golden Hippo volunteer various local charities, as well as participate in food drives for the local food bank.
Partners with Nonprofits
Golden Hippo support various global charities through many of our brands, including Smile Train, Charity:Water, Vitamin Angels, and more!
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Hiring managers train in how to be aware of unconscious bias during interview and hiring training.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Company pays 100% of the employee's premium
Vision Benefits
Company pays 100% of the employee's premium
Health Insurance Benefits
Company pays 100% of the employee's premium
Life Insurance
Onsite Gym
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Monthly KPI bonus based on company performance
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Pet Friendly
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program

Additional Perks + Benefits

We offer a lot of unique company perks! Some of these include free Crossfit classes, a fully-stocked kitchen, catered birthday lunches, free yoga and meditation classes throughout the day, and a dog-friendly office!

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