Digital Acquisition Marketing Assistant
Golden Hippo is a young, growing digital marketing company committed to helping everyone live their healthiest life. We create cutting edge health, wellness, and beauty products and work tirelessly to get them into the hands of the people who need them most - our customers. We're growing fast, but our core values remain the same as when we were founded in 2010.
Golden Hippo is currently looking for a Digital Acquisition Marketing Assistant to join our growing Direct Buys team. This person will find new traffic by contacting new websites, publishers, and other vendors to build connections and relationships. This person will contact, negotiate, and close contracts with new traffic sources. They will work with on-line buying tools, agencies, and sites/publishers to plan, buy and traffic digital media. They will ingest research and data, boil it down to relevant insights, plan the media and then clearly and succinctly communicate the plan to internal executive staff.
HERE IS WHAT WE OFFER YOU
At Golden Hippo you have a chance to make an impact. You will have the opportunity to be creative, take initiative and grow. A career at Golden Hippo is more than just a job. It's the chance to work among friends every day, to work and play hard, and to see the results of your work firsthand. We work in a lively, laid back work environment with a fully stocked kitchen for our employees to use. We also offer:
- Competitive salary (DOE)
- Employer-paid benefits (medical, dental, vision, life)
- Matching 401K plan
- In-office CrossFit gym with professional coaches
- Yoga and meditation breaks
- Casual, "no dress code" atmosphere and an open office space
- Highly interactive work with a talented, passionate team
- UNLIMITED room for growth and results-based pay increases
WHAT YOUR DAY IS LIKE
- Find new traffic for media buys, contacting new websites, email lists, newsletters, and other platforms to help grow company spend levels, reaching out to new ad platforms, networks, and other advertising agencies
- Negotiate new contracts, ad buys, rates, and placements to advertise company brands
- Set up test campaigns with new sources, delegating to direct buy team members
- Analyze web metrics, provide campaign effectiveness reports and perform optimizations when appropriate to improve media performance
- Participate in development and management of effective customer acquisition buys under the supervision of the Marketing Manager and in collaboration with the acquisition marketing team
- Optimize and grow media buys such as budgeting, creative testing and data reporting.
- Stay apprised of industry standards, new media programs/opportunities and can advise on new ways to reach targets
- Develop and fosters strong relationships with media partners
- Perform other duties and projects as assigned
BEST CANDIDATES WILL HAVE
- Bachelors Degree in marketing or other related field preferred
- 1+ years sales and/or buying experience
- 1+ years marketing experience, familiarity with acquisition marketing is a plus
- Experience with digital advertising platforms is a plus
- Strong negotiating skills and ability to close a deal
- Creative ability to find new opportunities that the company is currently not doing business with
- Strong interpersonal, verbal and written skills, comfortable with phone negotiations
- Strong mathematical and analytical skills and ability to relate results to company's business objectives, providing a basis for measurement of the digital marketing activities
- Detail oriented and proficient at managing projects and able to organize, prioritize and structure workload
- Proficiency in spreadsheets (Microsoft Excel and Google Docs)
- Comfortable with basic image editing using Photoshop
- Openness and ability to learn new concepts and systems quickly
- Passion for the digital media space in health & wellness, personal development, and everything in between preferred
- Creative and artistic sensibilities a plus
Golden Hippo is always looking for smart, driven self-starters who are excited to build a place for themselves in one of the most fun, exciting companies in Los Angeles. If you thrive on community and communication, learning from your failures, and embracing the unexpected, Golden Hippo just might be the place for you.
Golden Hippo Company Culture Highlights:
- Winner of Comparably's Award for Best Company in Los Angeles 2019
- Winner of Comparably's Award for Best Company Happiness 2018
- Golden Hippo is ranked in the top 5% of companies for Work Culture on Comparably.
Check us out on Comparably: https://www.comparably.com/companies/golden-hippo