As Marketing Manager, lead marketing initiatives for franchise locations, ensuring brand compliance and executing strategies to drive local engagement and growth.
Department: Marketing
Location: Remote - Hybrid
Job Type: Full-Time, Exempt
Reports To: VP of Marketing
About Next|Health
Step into Next Health, where innovation meets longevity. Established over 9 years ago, we have flourished into the leader source of functional medicine and wellness throughout the United States, fueled by an unstoppable mission to advance health optimization and longevity. We are not just leaders in health optimization; we are pioneers!
At Next Health, our mission is more than a statement; it is a promise to transform lives. Through groundbreaking functional medicine practices, we empower individuals to unlock their fullest potential, enhancing their vitality and well-being. With a relentless dedication to leveraging the latest advancements, we guide our clients in taking their health to the next level!
Your Impact:
As Marketing Manager, you will serve as a key partner to Next Health’s franchise and corporate locations, supporting local growth, ensuring brand consistency, and executing national marketing initiatives at the local level. This role is focused on translating corporate marketing strategy into high-performing, compliant local execution while maintaining brand standards across all markets.
You will be responsible for equipping franchise and corporate teams with the tools, guidance, and campaigns needed to drive leads, conversions, and long-term brand equity within a regulated healthcare environment.
Key Responsibilities will include;
- Serve as the primary marketing support partner for assigned franchise and corporate locations
- Execute national marketing initiatives and campaigns at the local level across digital, social, email/SMS, and grassroots channels
- Guide franchise owners, GMs, and corporate teams on approved local marketing tactics, timelines, and best practices
- Ensure all local marketing efforts comply with brand standards, regulatory requirements, and approved messaging
- Monitor location-level performance metrics (leads, bookings, conversion rates, ROI) and provide clear, actionable recommendations
- Coordinate with internal teams and approved agencies supporting paid media, local SEO, reputation management, and CRM execution
- Support onboarding and training of new franchise and corporate locations on marketing platforms, tools, and processes
- Maintain and support the use of franchise marketing playbooks, toolkits, calendars, and SOPs
- Identify execution gaps, performance risks, or non-compliance issues and escalate appropriately
- Support rollout of new offers, services, and campaigns across the network in alignment with corporate timelines
- Contribute feedback from the field to inform continuous improvement of marketing programs and resources.
What You Will Bring:
Well-qualified individuals will possess the following;
- 5–7+ years of hands-on marketing experience, ideally supporting franchise and/or multi-unit corporate locations in retail, hospitality, fitness, or health/wellness
- Proven experience executing omni-channel marketing campaigns, including paid digital, social, email/SMS, and local activations
- Comfort working directly with franchise owners, GMs, and field operators in a support and advisory capacity
- Strong understanding of performance metrics, with the ability to analyze results and translate data into clear, actionable recommendations
- Experience collaborating with internal teams, external agencies, and approved vendors to execute marketing initiatives
- Familiarity with marketing technology platforms (CRM, email/SMS, paid media dashboards, local SEO, reputation management)
- Highly organized, detail-oriented, and able to manage multiple locations, priorities, and timelines simultaneously
- Clear, confident communicator who can balance brand standards, compliance requirements, and local market needs
- Comfortable operating in a regulated or compliance-driven environment, with attention to accuracy and consistency
Why Join Next|Health?:
At Next|Health, we believe that the key to success is the well-being of our team members. We offer a competitive salary, comprehensive health benefits, and the opportunity to be part of a pioneering company that is set to transform the wellness landscape. If you are passionate about expanding the reach of innovative wellness solutions and thrive in fast-paced environments, we would love to hear from you.
Our Culture & Perks
We're a patient-centered healthcare facility with a culture that values excellence, compassion, and teamwork. We offer:
- OUTSTANDING compensation package available!
- Exciting GROWTH prospects for advancement as we expand our operations!
- A supportive and inclusive work environment
- Meaningful work that makes a difference for our patients
- Performance Based Bonuses
- Healthcare coverage
- 401(k) retirement savings plan
- Paid Time Off
- Paid Holidays
- Employee discounts
- Training and development
- Wellness resources
Expected Compensation
The expected compensation for this position is competitive, ranging from $95,000 to $115,000 per year along with additional benefits. The complete compensation package will be discussed in detail during the interview process and upon receiving an offer of employment.
Additional Information:
As part of our selection process, all candidates may be required to participate in an in-person interview with a Next Health representative at one of our locations, whenever possible, prior to a final hiring decision.
Next Health is an Equal Opportunity employer, committed to promoting a diverse and inclusive workplace. All qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or expression, or any other characteristic protected by applicable federal, state, or local laws.
We are dedicated to ensuring equal employment opportunities for all applicants and employees, including those with criminal histories, arrest records, or conviction records, in accordance with relevant laws. This includes compliance with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
Qualified individuals with a disability who require assistance during the application or recruitment process, have the right to request a reasonable accommodation. Please submit your request to [email protected].
We kindly ask that applicants refrain from calling our office regarding job inquiries. All application-related questions should be directed to [email protected]. Thank you for your understanding.
Top Skills
CRM
Email/Sms
Local Seo
Paid Media Dashboards
Reputation Management
Next Health Los Angeles, California, USA Office
10250 Santa Monica Blvd, Los Angeles, CA, United States, 90067
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