Marketing Coordinator

Founded in 1876, the Appalachian Mountain Club (AMC) is the oldest conservation and recreation organization in the United States. Our mission is simple yet powerful: foster the protection, enjoyment, and understanding of the outdoors. 

The Marketing Coordinator plays an important role in supporting AMC's annual giving, membership, and direct mail and print marketing programs. Reporting to the Direct Mail and Print Marketing Manager, sitting on the Growth Marketing team, this position helps execute fundraising and membership initiatives through reporting, data and segmentation, project coordination, and print production support. 

This is an ideal opportunity for someone who has strong attention to detail, enjoys working with data, improving operational processes, and collaborating across teams to drive revenue growth. 

What You'll Be Doing At AMC

• Support the execution of annual giving appeals, membership renewal campaigns, and other fundraising and marketing initiatives in direct mail. 

• Assist with print production and mailing logistics for donor appeals, member renewals, Appalachia Journal, Outdoors Magazine, brochures, and other print marketing materials.   

• Build and maintain production schedules for direct mail and print marketing campaigns, tracking milestones and delivery timelines from concept through distribution. 

• Manage project workflows in AirTable and Jira while coordinating with Marketing, Membership, and Content, and other internal stakeholders to ensure campaign assets and deliverables are completed on schedule. 

• Maintain files that measure campaign performance, forecast revenue, and monitor expenses against budget. 

• Use AMC’s CRM database, Salesforce for data hygiene and analysis including measurement tracking, record updates, duplicate removals, and inactive record suppression, list segmentation and solicitation amounts. 

• Gather vendor quotes and support ongoing monitoring of print and postage expenses. 

• Identify repetitive and time-consuming processes and recommend opportunities for improvement. 

• Stay informed on direct marketing best practices, data management standards, and USPS regulations. 

• Participate in AMC events and activities to better understand and engage with AMC's community. 

• Perform other duties as assigned. 

What AMC Is Looking For

Required

• Bachelor's degree or equivalent combination of education and experience. 

• 1–3 years of experience in fundraising, direct marketing, nonprofit administration, or a related field. 

• Strong analytical skills with the ability to interpret data and communicate actionable insights. 

• Experience working with spreadsheets and reporting tools, including Microsoft Excel.  

• Excellent written and verbal communication skills. 

• Strong organizational skills with exceptional attention to detail. 

• Ability to manage multiple priorities in a collaborative, fast-paced environment. 

Preferred

• Experience with Salesforce or another CRM platform. 

• Experience supporting direct mail, fundraising, membership, or nonprofit marketing programs. 

• Familiarity with project management platforms such as Airtable, Jira, or similar workflow tools. 

• Knowledge of print production processes, mailing logistics, vendors, and USPS regulations. 

• Passion for the outdoors and enthusiasm for AMC's conservation, recreation, and community-building mission. 

What AMC Can Offer You

Salary: $38,862 - $52,428

We are committed to fair compensation practices, and we encourage qualified candidates to apply. The initial salary represents our starting point, and our compensation philosophy is designed to reward and recognize the contributions of our employees as they grow within the organization. External candidates typically begin their journey with us at the starting point of the salary range. The final compensation offer will be based on factors such as experience, education, skills and geographic differential relevant to the position, and will be discussed during the interview process.  

Benefits  

• Health Plan: Generous employer contributions through Cigna with optional vision and dental.  

• Other Insurance: 100% employer paid life insurance, AD&D insurance, long-term disability.  

• Career Progression: The potential to have annual compensation reviews commensurate with performance and effort.  

• Retirement: Mandatory 403(b) with 4% matching employer contributions and a vesting schedule.  

• Paid Time Off: up to 4 weeks of paid earned time and up to 11 paid company holidays.  

• Other Team Member Perks:  

• 30% discount on AMC Merchandise  

• Free Annual AMC Membership  

• 10 Free nights at AMC locations  

• Educational Assistance  

• Prodeals discounts on equipment & gear and more!  

To Apply:  

Please include a resume and cover letter. No phone calls or agencies please.  

AMC encourages all interested candidates to apply, even if they do not meet every listed qualification. If you have a passion for the outdoors and believe your skills and experiences align with this role, we welcome your application.  

The Appalachian Mountain Club has zero tolerance for child abuse or placing children in danger. The AMC requires all employees who work in a program or facility which serves children, disabled persons, or the elderly to have a criminal background record check performed on their name annually with employment contingent upon satisfactory results.