Manager, Marketing Automation Super Admin (Marketo)

Manager, Marketing Automation Super Admin (Marketo)

  

This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.

Job Description:

   

Overview

We are seeking a Marketing Automation Super Admin to serve as the strategic owner and technical authority for our Adobe Marketo Engage platform and its surrounding ecosystem. This manager-level role combines advanced platform administration, system architecture, and functional consulting to ensure long-term platform stability, scalability, and governance.

The Super Admin operates within a complex B2B marketing and sales technology environment, partners closely with Salesforce and IT teams, leads a team of platform administrators, and serves as the primary escalation point with Adobe Marketo Support.

Key Responsibilities

Platform Strategy & Architecture

• Own the technical vision, architecture, and roadmap for Marketo within the enterprise technology stack
• Ensure platform scalability, performance, security, and governance
• Define and enforce Marketo standards, order of operations, and best practices
• Identify and address technical debt, platform risks, and architectural gaps

Advanced Administration & Functional Consulting

• Design and implement advanced Marketo configurations beyond standard administration
• Serve as the escalation point for complex platform issues and design decisions
• Translate business requirements into scalable, maintainable Marketo solutions
• Partner with Marketing, Sales Operations, IT, and Analytics on end-to-end lifecycle and automation initiatives
• Advise stakeholders on platform capabilities, trade-offs, and best practices

Salesforce & Ecosystem Integration

• Own and optimize the Marketo–Salesforce (SFDC) integration, including data synchronization, lifecycle logic, and field mappings
• Collaborate with Salesforce administrators and IT teams on cross-platform initiatives
• Ensure alignment between marketing automation and sales operations processes

Adobe Marketo Support & Technical Partnership

• Act as the primary liaison with Adobe Marketo Support for escalated issues and complex defects
• Manage the full lifecycle of support engagements, including troubleshooting and root cause analysis
• Incorporate support learnings into platform standards and operational documentation

Team Leadership

• Lead, mentor, and develop a team of Marketing Automation Platform Administrators
• Establish and maintain platform documentation, standards, and operational playbooks
• Review and approve complex builds to ensure architectural integrity

Required Qualifications

Experience

• 10+ years of hands-on Adobe Marketo experience in enterprise environments
• Strong background in B2B marketing automation and complex lifecycle models
• Proven experience as a senior Marketo administrator, business analyst, and functional consultant
• Deep expertise in Marketo order of operations
• Extensive experience with Salesforce integration and B2B data models
• Experience working within large, multi-tool marketing technology ecosystems

Skills & Capabilities

• Strategic, architectural mindset with strong operational discipline
• Demonstrated ability to lead and mentor technical platform teams
• Strong cross-functional collaboration and stakeholder management skills
• Ability to communicate complex technical concepts to diverse audiences
• Marketo certifications strongly preferred

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

#unitedstates

Job:

Marketing

Job Level:

Manager_1

    

"The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
– United States of America: Annual Salary USD 120,000 - 243,000 in California // 105,500 - 243,000 in Illinois & North Carolina & Texas & Utah & Virginia
The listed salary range reflects base salary. Variable incentives may also be offered."

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

Recruitment Fraud Alert

We have become aware of an increase in fraudulent recruitment activities in which individuals impersonate our company or authorized recruitment agencies to offer fake employment opportunities. These scams may occur through false websites, emails, social media, or chat-based applications and often aim to obtain personal information or money. Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge a candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process. We also never request personal information such as back account details, Social Security numbers, or national IDs via social media or chat applications.

All legitimate job opportunities will come through official company channels, and candidates are responsible for verifying the credentials of any third party claiming to represent the company. Any reliance on fraudulent communication is at the individual’s own risk, and HPE disclaims legal liability for any resulting damages. If you suspect recruitment fraud, do not share personal information or make any payments and report the incident to your local authorities immediately.