Manager, Trade Marketing, Naturium

Responsibilities:

• Global Trade Strategy: responsible for partnering with Senior Manager of Trade Marketing to develop and execute the global trade strategy with a focus on how to be best-in-class animators with key trade partners in the US, UK, CA, Australia and more
• Retailer trade plans: responsible for developing high impact trade plans at key retailers that breakthrough the highly competitive retailer digital and POS ecosystems
• Go to market: responsible for partnering with Sr. Manager Trade Marketing, brand marketing, and sales leads to guarantee the perfect execution of all trade animation
• Brand investment: collaborate with sales and media team to manage a clear vision of brand investments and ROI with retail partners
• Merchandising: collaborate with sales, brand, creative and visual merchandising teams to ensure impactful brand image in permanent and secondary POS
• Set development: partner with Sr. Manager of Trade Marketing and brand team to develop discovery and gift set strategy that drives market share of brand in key retailers
• In-store event activations: collaborate with sales and education teams on in-store event strategy and evergreen toolkits to ensure brand vision is cohesive across activations
• Sampling and GWPs: partner with Sr. Manager of Trade Marketing on global sampling and GWP strategy to drive trial and conversion
• Market and Competitor: be an industry expert on how competitors are winning at key retailers to enable Naturium to breakthrough ahead of competition

Requirements:

5+ years of experience in trade marketing, shopper marketing, or omnichannel go-to-market strategy, preferably in the beauty, skincare, or consumer goods industry. 
Bachelor’s degree in Marketing, Business Administration, or related field.  
Proven success in developing and executing retailer-specific trade strategies across digital and physical retail environments.  
Experience working with key mass and specialty retailers (e.g., Target, Ulta, Amazon, Boots, Mecca) in the US and international markets (UK, Australia preferred).  
Demonstrated ability to lead and coordinate omnichannel marketing programs (retail, digital, in-store merchandising, POS).  
Strong background in cross-functional collaboration with brand, sales, media, creative, and international marketing teams.  
Track record of budget ownership, including brand trade investment planning and ROI optimization. 
Deep understanding of shopper behavior, retail trends, and point-of-sale engagement strategies.  
Skilled in developing and executing go-to-market and promotional calendars that drive conversion and brand visibility.  
Excellent project management skills; ability to manage multiple timelines and priorities across regions and departments.  
Strategic thinking with strong analytical acumen; capable of using retailer and category data to inform decisions (e.g., Nielsen, IRI, POS analytics).  
Strong visual and commercial sensibility to ensure brand equity is consistently executed across all trade channels.  
Proficiency in tools like PowerPoint, Excel, project management platforms, and retail data platforms. 
Culturally aligned with Naturium’s core values: growth, honesty, positivity, curiosity, innovation, speed, agility, and collaboration. 
Highly collaborative and skilled at building consensus across brand, sales, and retail partners.  
A natural problem solver and innovation driver who seeks opportunities to differentiate the brand at the point of sale.  
Entrepreneurial mindset; energized by a fast-paced and competitive environment.  
Able to lead initiatives independently while aligning with broader brand strategies and priorities.  
Willingness and ability to work with international teams across time zones (particularly UK and Australia).  
Experience managing international market activations and localized trade initiatives is a plus.  
Passion for the beauty/skincare category and understanding of its competitive landscape and retailer dynamics.