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Snap Inc.

Manager, BD Growth Strategy - SMC

Reposted Yesterday
Hybrid
4 Locations
178K-313K Annually
Expert/Leader
Hybrid
4 Locations
178K-313K Annually
Expert/Leader
Lead the growth strategy for Business Development at Snap Inc by building systems for advertiser acquisition and optimizing performance through analytical insights.
The summary above was generated by AI

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

We’re looking for a highly strategic and operationally minded Manager, BD Growth Strategy to help build and scale the growth and foundational systems that power our Business Development efforts. This role will sit at the intersection of Sales, Sales Operations, and Growth, driving programs that improve how we reach, engage, and convert prospective advertisers around the world. You’ll play a critical role in defining the strategy, infrastructure, tools, and processes that enable our sales team to operate at peak performance—owning everything from lead engagement frameworks to quarterly planning and incentive alignment. Your work will directly accelerate advertiser acquisition and revenue growth.

What you’ll do:

  • Design and implement scalable programs, playbooks, and workflows that help global Business Development teams source and convert advertiser leads more efficiently.

  • Build the foundational infrastructure (CRM systems, outreach strategies, pipeline prioritization models, etc.) to support scalable advertiser acquisition.

  • Partner with Sales Operations to define and refine quarterly goals, incentive structures, and sales productivity and performance reporting.

  • Collaborate with Growth Managers focused on vertical or product enablement to remove blockers and ensure coordinated go-to-market execution. 

  • Collaborate with Tooling, Engineering, and Marketing teams to equip Sales with the tools and content needed for impactful outreach.

  • Drive global consistency while also enabling local-market customization of BD systems and strategy.

  • Contribute to quarterly and annual planning by setting growth targets and supporting roadmap development and execution.

  • Lead strategic initiatives that identify and remove bottlenecks in the advertiser conversion funnel.

  • Monitor KPIs and surface actionable insights to optimize business development performance.

Knowledge, Skills & Abilities:

  • Demonstrated success building and scaling systems and programs that enable sales or business development at a global level.

  • Strong analytical thinker with experience translating data into clear strategies and actions.

  • Strategic mindset with a bias for execution and continuous improvement.

  • Self-starter with strong collaboration skills; thrives in fast-paced environments and adapts well to ambiguity.

  • Confident communicator and storyteller—comfortable influencing senior leadership.

  • Proven ability to drive change across partner teams and leadership by introducing new approaches and influencing team behaviors.

  • Skilled at leading cross-functional teams to launch programs and deliver results in KPI-driven environments.

  • Experience working with global teams across time zones and cultures.

  • Proficient in Salesforce, Looker, Asana, and similar platforms.

Minimum Qualifications:

  • BS/BA degree or equivalent years of experience

  • 10+ years of experience in consulting, corporate strategy, sales strategy, business operations, program management, or growth roles—ideally within a B2B or advertising environment.

Preferred Qualifications:

  • Masters degree, or MBA, or a degree in engineering, mathematics, or economics. 

  • Experience or familiarity in working with the media or digital advertising industry

  • Experience launching, maintaining and sun-setting scaled growth initiatives

  • Background in setting up incentive structures or contributing to sales goal frameworks.

  • Passion for structured problem solving, developing / testing hypotheses, and modeling

  • Passion for change, Snapchat, and creativity! 

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $209,000-$313,000 annually.


 

Zone B:

The base salary range for this position is $199,000-$297,000 annually.

Zone C:

The base salary range for this position is $178,000-$266,000 annually.

This position is eligible for equity in the form of RSUs.

Top Skills

Asana
Looker
Salesforce
HQ

Snap Inc. Santa Monica, California, USA Office

Snap LA is located in the Santa Monica Business Park. We're across the street from a ton of great restaurants, coffee shops, Clover Park, and more!

Machine Learning @ Snap

At Snap, Machine Learning Engineers are innovators, transforming massive amounts of data into intelligent, personalized experiences for over 850 million users. From revolutionizing content and ad platforms to enhancing search, our team leverages state of the art machine learning models to drive snapchat’s mission forward: to empower people to express themselves, live in the moment, learn and enjoy the world together. By pioneering technology that understands and anticipates user needs, Snap’s ML team fuels moments of discovery, connection, and joy - impacting lives and advancing human progress every day.

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