The Brand and Social Marketing Intern will support sampling campaigns, trendspotting, content creation, community engagement, and event coordination to enhance Well People's brand presence.
About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 24 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Position Summary
At Well People, we’re redefining beauty with clean, plant-powered products that deliver high-performance without compromise. As the Brand and Social Marketing Intern, you’ll be an integral part of the Well People marketing team, contributing to initiatives that shape the brand’s success and connect with our core Millennial and Gen X audiences. In this paid role, you’ll gain hands-on experience in sampling campaigns, marketing planning, content creation, and event coordination. If you’re passionate about clean beauty, marketing, eager to learn, and excited to make an impact in the beauty world, we’d love to hear from you!
Key Responsibilities
Sampling: You’ll manage product sampling campaigns by developing messaging and executing plans to introduce Well People products to health-conscious audiences. This includes tracking campaign results, analyzing performance, and providing actionable recommendations to improve future initiatives.
Trendspotting & Cultural Moments: Trendspotting will be a big part of your role as you monitor beauty trends and cultural moments that resonate with Millennials and Gen X. You’ll help identify opportunities for Well People to participate in meaningful moments such as International Women’s Month, Pride, and Latin Heritage Month, while keeping an eye on competitor activity in the clean beauty space.
Content Creation: You’ll collaborate with the social team to create engaging and authentic material for TikTok, Instagram, and other platforms. You’ll actively connect with and grow Well People’s social community, fostering engagement and loyalty through storytelling. You should be comfortable being in front of the camera for videos, live sessions, and other creative content.
Community Engagement: Engaging with community on social channels, replying to comments and fostering ongoing connections with our audience
Event Coordination: Assist in planning and coordinating brand events such as product launches, influencer activations, and external brand pop-ups. You’ll handle logistics like event materials, product inventory, and onsite setup while providing hands-on support to ensure a seamless experience. Post-event, you’ll collect feedback to refine strategies for future activations.
Additional Marketing Support: You’ll support the team with reporting, presentations, and various marketing initiatives aligned with Well People’s mission of clean beauty, innovation, and accessibility.
Requirements
- Currently pursuing a degree in marketing, business, or a related field.
- Must be LA based
- A passion for clean beauty, wellness, and sustainability.
- Strong communication and organizational skills with the ability to manage multiple tasks.
- Creative storytelling skills and a proactive approach to identifying trends and opportunities.
- Comfort and enthusiasm for being on-camera to engage with social audiences.
- Knowledge of social media platforms like TikTok and Instagram, and an understanding of how to foster community.
- Ability to work both independently and collaboratively in a fast-paced environment.
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.
Top Skills
Instagram
Tiktok
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