Lead North America growth by building automated, data-driven systems that accelerate funnel velocity. Own middle and bottom-funnel campaigns, lifecycle automation, and partnership with GTM Engineering to convert product signals into scalable outreach. Drive measurable impact on SQLs, pipeline, and ROI through experimentation, automation, and close alignment with Sales.
Marketing at TRACTIAN
What you'll do
You should apply if
Responsibilities:
Requirements:
Compensation & Benefits
TRACTIAN is the operational system for the industrial world. We build hardware-software solutions that give a voice to machines and empower the blue-collar workforce—the infrastructure of our planet. Representing a significant portion of global GDP, these industries—including manufacturing, utilities, and food processing—are often overlooked by Silicon Valley. We are here to change that by digitally transforming their operations at scale.
Working at TRACTIAN means you’ll help define the future of industrial maintenance and be on a team that’s shaping an exciting array of product solutions, including Vibration Monitoring, AI-Assisted Asset Management, and OEE Optimization. As a high-growth company, you’ll have the autonomy and support to make a massive impact as we build for the long term, guided by our core principles of Availability at the Core and First Principles Thinking.
As the North American Growth Lead, you are an operator sitting at the intersection of Marketing, Data, Product, and Sales. Unlike traditional demand marketing, this role is a Growth Engineer focused on building automated systems that eliminate manual work to accelerate funnel velocity. You will own the middle and bottom of the funnel, turning data signals into high-scale growth campaigns to build a self-sustaining innovation flywheel.
The ideal candidate possesses a growth mindset, and is obsessed with precision. You will work closely with the US and MX Marketing Pods, Sales, and GTM Engineering to ensure our growth program aligns with the Revenue org’s initiatives.
Location: Remote-first with a preference for candidates within a commutable distance to our hub in Atlanta.
- You are a Low-Code Architect: You are comfortable with tools like Clay and Claude Code to build hyper-targeted audiences and automated outreach.
- You are Sales Aligned: You understand what Sales teams need and how to partner with SDRs and AEs to make them more effective
- You think from First Principles: You break problems down to their fundamental truths rather than relying on industry best practices
- You embody Extreme Ownership: You operate with high accountability and responsiveness to solve critical funnel leaks or launch global campaigns
- You are grounded in the scientific method: You form a hypothesis based on data, execute the experiment and report back on results and learning
- Build Automated Growth Systems: Connect our growth stack to build hyper-targeted audiences and automated outreach based on intent signals
- Execute Full-Cycle Campaigns: Hands-on launching and optimizing high-scale motions
- Drive Lifecycle Automation: Orchestrate the funnel through the customer lifecycle, using product signals to trigger expansion motions
- Partner with GTM Engineering: Leverage all available tooling and people to automate gifting and outreach that are currently manual
- Own the Results: Drive measurable impact on Sales Qualified Leads, Pipeline, and ROI
Requirements:
- 3+ years of experience in growth focused marketing
- Proven experience in data engineering and workflow automation, specifically as a power user of the growth stack, Clay, and AI-agentic tooling
- Scientific experimentation mindset with an iterative approach to problem-solving and technical troubleshooting
- Obsessive attention to detail in data strategy and audience building
- Strong alignment with leadership principles, including availability, first-principles thinking, and a deep obsession with customer success
- Results-oriented mindset with a high bias for action and accountability for hitting aggressive revenue goals
- Competitive Salary
- Premium Medical, Dental, and Vision Coverage
- Paid Time Off (PTO): 15 Days
- 401(k) Retirement Plan
- Wellhub Membership - Access a wide range of gyms and training programs.
- Sports Incentive - Receive a monthly bonus when you regularly participate in physical activities.
- Long-Term Benefit - After four years of service, earn a fully funded trip anywhere in the world.
Similar Jobs
Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Lead strategic sales for Honeywell Aerospace OEM customers, drive revenue growth, manage strategic pursuits, develop sales plans, build executive-level customer relationships, analyze market trends, collaborate cross-functionally, and provide senior leadership insights to achieve sales targets and improve performance.
Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Lead buy- and sell-side Quality of Earnings engagements: analyze financials, assess earnings quality, working capital, and net debt; prepare diligence reports and presentations; manage VDRs; mentor junior staff; support valuation, deal structuring, integration planning, and business development.
Top Skills:
ExcelFinancial DatabasesVirtual Data Rooms
Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Provide controller-level advisory to skilled nursing clients: oversee financial reporting, budgeting, forecasting, KPI/benchmarking analysis, technical accounting support, operational improvement recommendations, and lead and coach client teams to improve financial stability and reporting quality.
Top Skills:
PointclickcareQuickbooks OnlineSage Intacct
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
